Arla Foods amba was represented at the foodfair Anuga by a completely new developed stand with all functions integrated in one two-storey-stand.
Under the theme "Experience the World of Arla Foods" customers and visitors were shown that Arla Foods has a lot to offer as a full dairy range supplier and that Arla Foods are doing business all around the world.
Within the theme of “Experience the World of Arla Foods” the stand focused on:
- product displays of a wide assortment - How Arla Foods works with brands
- Areas of expertise, i.e. The Arla Dairy Farm, Innovation, Production, Logistic, Organic milk products and Consumers.
A total of 6,294 companies from 108 countries, 83 percent of which came from abroad, participated in Anuga 2005, occupying a gross exhibition space of 286,000 m².
The participants included 934 exhibitors and 119 additionally represented companies from Germany as well as 4,996 exhibitors and 245 additionally represented companies from abroad.
Anuga 2005 attracted around 161,000 trade visitors from some 160 countries, approximately 88,550 of whom came from abroad.