Cool Logistics

Perishable logistics and transport providers gather to discuss air, sea and land freight options at Cool Logistics Africa 2012

Press release   •   Mar 29, 2012 16:23 CEST

Hellmann Perishable Logistics and Safmarine among key players to assess airfreight, seafreight and hinterland transport challenges in Africa

London, 29.03.2012 –   Klaus Hradzira, CEO, Hellmann Perishable Logistics (HPL), is among the latest senior logistics industry executive confirmed to speak at the Cool Logistics Africa 2012 conference, taking place 24-26 April in Cape Town. Hradzira, who heads up Hellmann’s dedicated global perishables logistics business, will address the issue of airportcapacity and airfreight limitations in Africa.

“Landlocked countries are at a particular disadvantage, especially if cold storage facilities at airports are insufficient or can only be reached through massive traffic jams,” says Hradzira. “A relatively high percentage of perishables such as fresh fruit, fresh meat or fish therefore never make it to the plane in time or are left behind because higher priority has to be shifted first.”

Developing viable seafreight alternatives could be the way forward, not just for the Southern African region including Angola, Namibia and Mozambique, but also for East and West African countries such as Ghana, Kenya, Tanzania, Ethiopia and other land-locked countries. Marc Rooms, Global ReeferSales Manager, Safmarine will discuss the current and future role of refrigerated container shipping and suggest perishable supply chain improvements in West Africa. Critically, he will also assess the potential of intra-regional perishable trades in Africa.

“Developing better hinterland transport using truck or a combination of truck and rail will be essential and require close cooperation with government and port authorities to guarantee better access to ports,” says Alex von Stempel, Director, Cool Logistics Resources. “Freight forwarders with detailed knowledge of local conditions, perishable product and global communication networks are well-placed to press for a co-ordinated approach to optimising the use of scarce and congested seaport and airportresources in Africa.”

Hellmann and Safmarine will be joined by other experts in the field, including Mariaan Raademan, Managing Director, Aspen International, Danie Shoeman, Managing Director, FPT, Ralf Heske, Director ReeferLogistics, Europe and South Africa, Kuehne+Nagel, Paul Bletterman, CEO, Kenfreight and all the major carriers, including Maersk, MSC, CMA-CGM, MOL and Hamburg Sud. Leading fruit growers and exporters including Agrofair, Capespan, Dole, FloraHolland, Fruit South Africa and Sunripe will complete the impressive speaker line-up for the inaugural event.

From the hosts of the well-respected Cool Logistics Global event in Europe, now in its 4th year, Cool Logistics Africa 2012 runs from 24-26 April at the VineyardHotel in Cape Town. The event includes pre-conference site visit to two of South Africa’s leading pack houses, 2-day conference including networking reception hosted by Fruit South Africa, and 1-day post-conference operations and technology workshop.


For more information: For more information on this release, to arrange press passes to attend a Cool Logistics conference, or to discuss a media partnership arrangement, please contact:

Holly Thompson, Communications & Research Assistant, Cool Logistics Resources Ltd | +44 20 8279 9403 | holly@coollogisticsconference.com 


About Cool Logistics Resources

Cool Logistics Resources Ltd. provides high-quality business intelligence, relationship-building and networking for supply chain, logistics and transport professionals in the international perishables markets.

Staged for the fourth time in 2012, the annual Cool Logistics Global conference brings together logistics and transport professionals from around the world to assess key trends and best practice in end-to-end logistics for chilled and frozen goods, including market outlook, shipper needs, maritime and air transport, landside logistics, cold chain technology and more.

Launching in 2012, the Cool Logistics Africa conference assembles all of the key players to discuss how to deliver cold chain capacity, services and skills for Africa to compete fully on the world perishables stage, grow regional trade and ensure efficient distribution for vital food imports.

The two live events are supported year-round by the Cool Logistics discussion group on LinkedIn, social media and website activity, and the online Cool Logistics Community for conference participants.