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Is it possible to regenerate a brand by switching the packaging? Most definitely, according to Engro Foods Limited, one of the biggest and fastest growing companies in Pakistan. In Ecolean’s stand at Anuga FoodTec on March 25th, Engro Foods will share their insights on how to revitalise a brand.
The In-store battle between brands is getting fiercer by the minute and knowing how to gain the shopper’s attention is the key to successful sales. On March 26th, Shopper Marketing expert Martin Moström will give an inspiring and hands-on crash course in the highly important field of Shopper Marketing, at a seminar in Ecolean’s stand at the Anuga FoodTec trade fair in Cologne.
At this year’s Anuga FoodTec exhibition in Cologne, Germany, 24-27 March, Ecolean will showcase their unique transparent aseptic package and the new and more efficient EL4+ aseptic filling system under the theme, a lighter world.
Ecolean is experiencing continued growth in the Asian markets. In order to meet customer demand, Ecolean recently added new facilities in China that will increase Ecolean’s production capacity of aseptic packaging material.
Dairy market leader Alquería in Colombia has recently launched one of its milk products in Ecolean’s Air Aseptic packaging solutions. Alquería is also one of the first customers to introduce Ecolean’s innovative reclosing device SnapQuick. The launch marks Ecolean’s entry into South America and the Colombian market.
Ecolean continues to broaden its global presence with a new office in Dallas, Texas, USA. During the last couple of years, Ecolean has expanded into several new markets in Asia, the Middle East and Europe. Gaining a foothold in the growing markets in North and South America is a natural next step.
Ecolean’s new reclosing device SnapQuick has been awarded the Nordic packaging award Scanstar 2014. The award recognises outstanding packaging products from all five Nordic countries.
Market-leading food company Engro Foods in Pakistan recently relaunched its flagship milk brand Olper’s in Ecolean’s lightweight packaging. The unique shape and large printing surface of Ecolean’s 250 ml Aseptic package will make Olper’s brand stand out on store shelves in a category dominated by traditional carton packaging.
Ecolean will begin the year 2014 with the launch of a brand new innovation: a transparent, aseptic package solution. The package is called Ecolean Air Aseptic Clear, and with its transparency and light weight it will create a unique position on the market.
Ecolean presents SnapQuick – a new lightweight feature that makes reclosing easier than ever. The reclosing device is part of the package and designed to be convenient for all users; you just fold and snap to reseal.
Ecolean develops and manufactures packaging systems for the dairy and liquid food industry. Our answer to the global demand of a resource saving society is a lighter approach to packaging. By using a minimal amount of raw material we create a lightweight package which combines low environmental impact with consumer convenience.... Show more
Ecolean develops and manufactures packaging systems for the dairy and liquid food industry. Our answer to the global demand of a resource saving society is a lighter approach to packaging. By using a minimal amount of raw material we create a lightweight package which combines low environmental impact with consumer convenience. Ecolean is an international company with its headquarters in Sweden. Founded in 1996 Ecolean has commercial activities in 30 countries, China and Russia being the largest markets.
The typical Ecolean customer is a dairy or a beverage company although we see our customers in a wider perspective. Retail chains and consumers are just as important.
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