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EET Europarts becomes Nordic distributor of Loewe TV and Audio products

Press release   •   Jun 11, 2014 11:00 CEST


With the takeover of Loewe distribution in Finland and Norway EET Europarts is now the sole distributor of Loewe in all Nordic countries.


The German premium TV and Audio brand Loewe has been successfully distributed by EET Europarts in Denmark and Sweden for some time. Beginning of this year also the Finnish distribution has been taken over, and the recent agreement with Loewe Technologies GmbH, regarding Loewe distribution in Norway, now makes EET Europarts the sole distributor of Loewe on all Nordic markets.

"Suppliers regard the Nordic area as one market, and therefore it makes sense for them to have one distributor covering all the Nordic countries", says EET Group CEO John Thomas.

"For some years now the retail business area has been a strategic focus area for us. We have built our product assortment and developed our sales organization in order to be the preferred distributor and partner for retailers within the range of Home Entertainment and Lifestyle Electronics.

The Loewe brand and product range fits perfectly into this strategy, and our large-scale Nordic market presence combined with our access to a wide range of specialist audio and video retailers makes us an attractive distribution partner for Loewe Technologies GmbH.

Furthermore we have a skilled and very experienced Loewe sales and product staff, an
extremely efficient logistics set-up and a comprehensive and easy-to-use web order platform for the retailers. So all-in-all we are able to provide a valuable partnership for both Loewe and for the retailers."


Loewe assortment

The Loewe range includes TVs, Blu-ray players, multiroom and stand-alone audio systems, speakers and set-up options. The different products are increasingly becoming part of complete home entertainment systems which can be operated intuitively and in which individual components complement each other perfectly in terms of both technology and design.

The Loewe Assist Media app for the iPad now brings together what belongs together – perfectly. It allows Loewe televisions to be controlled and programmed using the “second screen” with just the swipe of a finger.

A key factor in Loewe’s success is the combination of high-tech features, design, quality and user-friendliness. The products stand out through their clear, precise and elegant design which retains a lasting appeal and has already won the Loewe company over 200 international design awards.



The complete Loewe product assortment will be provided by EET Europarts for resellers in all Nordic countries.

To find Nordic EET Europarts distribution sales entity please visit:

To see more about Loewe products please visit:

For further information about Loewe sales and distribution in the Nordic countries please contact the relevant local EET Europarts Retail Sales Manager or sales department.
Contact data can be found here:


About Loewe

Award-winning design, innovative technology and superior quality are features of all products sold under the Loewe premium brand. Technology highlights include highly customisable home entertainment systems with a perfect connection between Internet, home network and television.

The company, founded in 1923 in Berlin, manufactures and distributes television sets, Blu-ray players, audio equipment and multiroom solutions.



About EET Group

EET Group is Europe's leading distributor within: Computer & Printer parts, Home Entertainment & Lifestyle Electronics, Surveillance & Security and Point of Sale & Auto ID.  

EET Group was founded in 1986, and is today represented with 31 sales offices in 26 countries across Europe and Africa under the commercial name EET Europarts.

EET Group represents a wide range of leading brands including: HP, Lexmark, IBM, Canon, Epson, Acer, Lenovo, Axis, Synology, IQeye, Samsung, Ernitec, Sony, Milestone, Sling Media, B&O PLAY, MicroBattery, MicroMemory, MicroLamp, MicroStorage, MicroConnect, MicroScreen, Hitachi, Western Digital, estuff, Sandberg, Garmin, Jawbone, Kensington, Loewe and many more.

EET Group is situated in Birkerød just north of Copenhagen and is the parent company of all EET Europarts sales entities. As such EET Group is the backbone of the organisation and provides all back office functions within: Corporate Management, Finance, Marketing, IT, WEB- and ERP-development, Logistics, Product Management and Procurement.

The group employs approximately 500 employees, serves more than 40,000 dealers and handles more than 750,000 deliveries per year.


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