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Jabra and EET Europarts sign Nordic distribution agreement

Press Release   •   Jun 19, 2013 13:05 GMT

By the introduction of Jabra office products in the assortment EET Europarts now adds one morehigh-end distribution agreement to its broad product and business portfolio.


GN Jabra is a global producer of innovative headset and speakerphone solutions. The company produces high quality products and has many years of experience in the market, offering both wired and wireless solutions towards traditional telephones, PBX systems and combined Lync/UC products.

“The co-operation with EET Europarts is a strengthening of our sales and targeting towards a wide range of new and interesting customer segments” states Managing Director Nordic Region Carsten P. Wulf from Jabra.

“The market for headsets is booming as IP based telephony continues to take over the landlines and users need hands-free solutions to secure productivity even during calls. We are therefore excited to include a market leader and high-end brand like Jabra in our product assortment as part of the continued enlargement of our One Stop Shop concept” says Group CEO John Thomas.

For EET Europarts the agreement with Jabra comes in the wake of recently signed B&O Play Distribution contract and the acquisition of activities from Kjaerulff 1 Group including i.a. the distribution of the well-known German high-end TV and Audio brand Loewe.

In accordance with the overall strategy the Jabra agreement also confirms the value proposition of EET Europarts towards manufacturers; EET Europarts is like an extension of sales force and logistics setup. The ability to skillfully process thousands of orders everyday regardless value, ensuring great customer experiences even for small customers, is extremely important for manufacturers and this is what EET Europarts does well and more than 750,000 times every year.

EET Group is Europe's leading distributor of IT, Security & Surveillance, Home Entertainment and Lifestyle Electronics. The company, founded in 1986, employs approximately 400 employees and has 27 sales offices spread over 25 countries in Europe and Africa.

EET Group distributes, via sales companies under the commercial name EET Europarts, a wide range of leading brands including: HP, Lexmark, IBM, Canon, Epson, Acer, Axis, Synology, IQeye, Samsung, Ernitec, Sony, Milestone, Sling Media, B&O PLAY, MicroBattery, MicroMemory, MicroLamp, MicroStorage, MicroConnect, MicroScreen, Hitachi, Western Digital, estuff, Sandberg, Garmin, Jawbone, Kensington, Libratone, Loewe and many more.

The company headquarter is situated in Birkerød (Copenhagen) and the logistics center is located in Ballerup (Copenhagen).

EET Group is the parent company of all EET Europarts sales companies. As such the EET Group is backbone of the organization and provides all back office functions within: Corporate Management, Finance, Marketing, IT, WEB- and ERP-development, Logistics, Product Management and Procurement.

EET Group served in 2012 more than 40.000 dealers and handled more than 750.000 deliveries.

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