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Android TV Market Hit US$ 231 Bn by 2026

Lehdistötiedote   •   Maalis 04, 2020 13:31 EET

According to Acumen Research and Consulting, the worldwide Android TV market expected to surpass US$ 231 Bn by 2026, increasing at a CAGR of 20% between 2019 and 2026.

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Recent global market survey Android TV involves various industry organizations from different geographies to generate a report of more than 100 pages. The study is an optimal combination of quality and quantitative data which illustrates major market trends, challenges facing by industry and company, as well as gap analysis and new opportunities with trends on the Android TV market. The research links historical data for 2015-2018 and forecasts up to 2026. The objective of this research is to present an application; type and geographical region evaluation of the worldwide Android TV market–Regions include North America, Europe, Asia-Pacific, Latin America and the Middle East and Africa.

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The research is also aimed at delivering the recent market intelligence and helping decision makers make sound investment evaluations, as well as defining and analyzing changing trends and key drivers, challenges & opportunities. We have also implemented significant company rivals who penetrate the global Android TV market with major strategies and competitive landscape to evaluate the situation of players currently. The study also identifies the qualitative effect on market segmentation and geographical regions of distinct market variables. Thus, the research builds the attractiveness of each important segment over the forecast period.

This research includes a thorough 360-degree analysis on the Android TV market, which provides insight into possibilities and difficulties for the stakeholders. It monitors the worldwide Android TV market in developed economies and provides detailed comment and precise quantitative insight. The research also involves incisive competitive landscape analyzes and offers important market players suggestions on effective imperatives and strategies.

Market Participants

Major players include in this report are Sony Corporation, LG Electronics Inc., Panasonic Corporation, Hisense, TCL Corporation, Sharp Corporation, XiaoMi Corporation, Tosibha Corporation, Haier Inc., Skyworth Digital Holding Ltd., One Plus and Others.


​Market Segmentation

Android TV Market By Screen Size

31-35 inch

36-45 inch

46-55 inch

More than 60 inch

Android TV Market By Display Type

LED (Light Emitting Diodes)

OLED (Organic Light Emitting Diode)

QLED (Quantum Dot LED)

Android TV Market By Resolution Type

4K UHD TV

HDTV

Full HD TV

8K TV

Android TV Market By Sales Channel

Online

Offline

Android TV Market By End-User

Residential

Commercial

Industrial

Android TV Market By Geography

North America

U.S.

Canada

Europe

UK

France

Germany

Spain

Rest of Europe

Asia-Pacific

China

Japan

India

South Korea

Rest of Asia Pacific

Latin America

Brazil

Mexico

Rest of Latin America

Middle East & Africa

UAE

Saudi Arabia

Rest of Middle East & Africa

Table Of Content

CHAPTER 1. INDUSTRY OVERVIEW

1.1. Definition and Scope

1.1.1. Definition of Android TV

1.1.2. Market Segmentation

1.1.3. List of Abbreviations

1.2. Summary

1.2.1. Market Snapshot

1.2.2. Android TV Market By Screen Size

1.2.2.1. Global Android TV Market Revenue and Growth Rate Comparison By Screen Size (2015-2026)

1.2.2.2. Global Android TV Market Revenue Share By Screen Size in 2017

1.2.2.3. 31-35 inch

1.2.2.4. 36-45 inch

1.2.2.5. 46-55 inch

1.2.2.6. More than 60 inch

1.2.3. Android TV Market By Display Type

1.2.3.1. Global Android TV Market Revenue and Growth Rate Comparison By Display Type (2015-2026)

1.2.3.2. Global Android TV Market Revenue Share By Display Type in 2017

1.2.3.3. LED (Light Emitting Diodes)

1.2.3.4. OLED (Organic Light Emitting Diode)

1.2.3.5. QLED (Quantum Dot LED)

1.2.4. Android TV Market By Resolution Type

1.2.4.1. Global Android TV Market Revenue and Growth Rate Comparison By Resolution Type (2015-2026)

1.2.4.2. Global Android TV Market Revenue Share By Resolution Type in 2017

1.2.4.3. 4K UHD TV

1.2.4.4. HDTV

1.2.4.5. Full HD TV

1.2.4.6. 8K TV

1.2.5. Android TV Market By End-User

1.2.5.1. Global Android TV Market Revenue and Growth Rate Comparison By End-User (2015-2026)

1.2.5.2. Global Android TV Market Revenue Share By End-User in 2017

1.2.5.3. Online

1.2.5.4. Offline

1.2.6. Android TV Market By Sales Channel

1.2.6.1. Global Android TV Market Revenue and Growth Rate Comparison By Sales Channel (2015-2026)

1.2.6.2. Global Android TV Market Revenue Share By Sales Channel in 2017

1.2.6.3. Residential

1.2.6.4. Commercial

1.2.6.5. Industrial

1.2.7. Android TV Market By Geography

1.2.7.1. Global Android TV Market Revenue and Growth Rate Comparison by Geography (2015-2026)

1.2.7.2. North America Android TV Market Revenue and Growth Rate (2015-2026)

1.2.7.3. Europe Android TV Market Revenue and Growth Rate (2015-2026)

1.2.7.4. Asia-Pacific Android TV Market Revenue and Growth Rate (2015-2026)

1.2.7.5. Latin America Android TV Market Revenue and Growth Rate (2015-2026)

1.2.7.6. Middle East and Africa (MEA) Android TV Market Revenue and Growth Rate (2015-2026)

CHAPTER 2. MARKET DYNAMICS AND COMPETITION ANALYSIS

2.1. Market Drivers

2.2. Restraints and Challenges

2.3. Growth Opportunities

2.4. Porter’s Five Forces Analysis

2.4.1. Bargaining Power of Suppliers

2.4.2. Bargaining Power of Buyers

2.4.3. Threat of Substitute

2.4.4. Threat of New Entrants

2.4.5. Degree of Competition

2.5. Value Chain Analysis

2.6. Cost Structure Analysis

2.6.1. Raw Material and Suppliers

2.6.2. Manufacturing Process Analysis

2.7. Regulatory Compliance

2.8. Competitive Landscape, 2017

2.8.1. Player Positioning Analysis

2.8.2. Key Strategies Adopted By Leading Players

CHAPTER 3. MANUFACTURING PLANTS ANALYSIS

3.1. Capacity and Commercial Production Date of Global Android TV Major Manufacturers in 2017

3.2. Manufacturing Plants Distribution of Global Android TV Major Manufacturers in 2017

3.3. R&D Status and Technology Source of Global Android TV Major Manufacturers in 2017

3.4. Raw Materials Sources Analysis of Global Android TV Major Manufacturers in 2017

CHAPTER 4. ANDROID TV MARKET BY SCREEN SIZE

4.1. Global Android TV Revenue By Screen Size

4.2. 31-35 inch

4.2.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

4.2.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

4.3. 36-45 inch

4.3.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

4.3.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

4.4. 46-55 inch

4.4.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

4.4.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

4.5. More than 60 inch

4.5.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

4.5.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

CHAPTER 5. ANDROID TV MARKET BY DISPLAY TYPE

5.1. Global Android TV Revenue By Display Type

5.2. LED (Light Emitting Diodes)

5.2.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

5.2.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

5.3. OLED (Organic Light Emitting Diode)

5.3.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

5.3.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

5.4. QLED (Quantum Dot LED)

5.4.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

5.4.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

CHAPTER 6. ANDROID TV MARKET BY RESOLUTION TYPE

6.1. Global Android TV Revenue By Resolution Type

6.2. 4K UHD TV

6.2.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

6.2.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

6.3. HDTV

6.3.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

6.3.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

6.4. Full HD TV

6.4.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

6.4.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

6.5. 8K TV

6.5.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

6.5.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

CHAPTER 7. ANDROID TV MARKET BY END-USER

7.1. Global Android TV Revenue By End-User

7.2. Online

7.2.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

7.2.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

7.3. Offline

7.3.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

7.3.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

CHAPTER 8. ANDROID TV MARKET BY SALES CHANNEL

8.1. Global Android TV Revenue By Sales Channel

8.2. Residential

8.2.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

8.2.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

8.3. Commercial

8.3.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

8.3.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

8.4. Industrial

8.4.1. Market Revenue and Growth Rate, 2015 – 2026 ($Million)

8.4.2. Market Revenue and Forecast, By Region, 2015 – 2026 ($Million)

CHAPTER 9. NORTH AMERICA ANDROID TV MARKET BY COUNTRY

9.1. North America Android TV Market Revenue and Growth Rate, 2015 – 2026 ($Million)

9.2. North America Android TV Market Revenue Share Comparison, 2015 & 2026 (%)

9.3. U.S.

9.3.1. U.S. Android TV Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

9.3.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

9.3.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

9.3.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

9.3.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

9.4. Canada

9.4.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

9.4.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

9.4.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

9.4.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

9.4.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

CHAPTER 10. EUROPE ANDROID TV MARKET BY COUNTRY

10.1. Europe Android TV Market Revenue and Growth Rate, 2015 – 2026 ($Million)

10.2. Europe Android TV Market Revenue Share Comparison, 2015 & 2026 (%)

10.3. UK

10.3.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

10.3.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

10.3.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

10.3.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

10.3.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

10.4. Germany

10.4.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

10.4.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

10.4.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

10.4.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

10.4.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

10.5. France

10.5.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

10.5.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

10.5.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

10.5.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

10.5.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

10.6. Spain

10.6.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

10.6.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

10.6.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

10.6.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

10.6.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

10.7. Rest of Europe

10.7.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

10.7.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

10.7.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

10.7.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

10.7.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

CHAPTER 11. ASIA-PACIFIC ANDROID TV MARKET BY COUNTRY

11.1. Asia-Pacific Android TV Market Revenue and Growth Rate, 2015 – 2026 ($Million)

11.2. Asia-Pacific Android TV Market Revenue Share Comparison, 2015 & 2026 (%)

11.3. China

11.3.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

11.3.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

11.3.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

11.3.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

11.3.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

11.4. Japan

11.4.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

11.4.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

11.4.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

11.4.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

11.4.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

11.5. India

11.5.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

11.5.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

11.5.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

11.5.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

11.5.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

11.6. Australia

11.6.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

11.6.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

11.6.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

11.6.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

11.6.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

11.7. South Korea

11.7.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

11.7.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

11.7.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

11.7.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

11.7.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

11.8. Rest of Asia-Pacific

11.8.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

11.8.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

11.8.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

11.8.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

11.8.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

CHAPTER 12. LATIN AMERICA ANDROID TV MARKET BY COUNTRY

12.1. Latin America Android TV Market Revenue and Growth Rate, 2015 – 2026 ($Million)

12.2. Latin America Android TV Market Revenue Share Comparison, 2015 & 2026 (%)

12.3. Brazil

12.3.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

12.3.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

12.3.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

12.3.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

12.3.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

12.4. Mexico

12.4.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

12.4.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

12.4.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

12.4.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

12.4.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

12.5. Rest of Latin America

12.5.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

12.5.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

12.5.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

12.5.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

12.5.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

CHAPTER 13. MIDDLE EAST & AFRICA ANDROID TV MARKET BY COUNTRY

13.1. Middle East & Africa Android TV Market Revenue and Growth Rate, 2015 – 2026 ($Million)

13.2. Middle East & Africa Android TV Market Revenue Share Comparison, 2015 & 2026 (%)

13.3. GCC

13.3.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

13.3.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

13.3.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

13.3.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

13.3.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

13.4. South Africa

13.4.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

13.4.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

13.4.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

13.4.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

13.4.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

13.5. Rest of Middle East & Africa

13.5.1. Market Revenue and Forecast By Screen Size, 2015 – 2026 ($Million)

13.5.2. Market Revenue and Forecast By Display Type, 2015 – 2026 ($Million)

13.5.3. Market Revenue and Forecast By Resolution Type, 2015 – 2026 ($Million)

13.5.4. Market Revenue and Forecast By End-User, 2015 – 2026 ($Million)

13.5.5. Market Revenue and Forecast By Sales Channel, 2015 – 2026 ($Million)

CHAPTER 14. COMPANY PROFILE

14.1. Sony Corporation

14.1.1. Company Snapshot

14.1.2. Overview

14.1.3. Financial Overview

14.1.4. Product Portfolio

14.1.5. Key Developments

14.1.6. Strategies

14.2. LG Electronics Inc.

14.2.1. Company Snapshot

14.2.2. Overview

14.2.3. Financial Overview

14.2.4. Product Portfolio

14.2.5. Key Developments

14.2.6. Strategies

14.3. Panasonic Corporation

14.3.1. Company Snapshot

14.3.2. Overview

14.3.3. Financial Overview

14.3.4. Product Portfolio

14.3.5. Key Developments

14.3.6. Strategies

14.4. Hisense

14.4.1. Company Snapshot

14.4.2. Overview

14.4.3. Financial Overview

14.4.4. Product Portfolio

14.4.5. Key Developments

14.4.6. Strategies

14.5. TCL Corporation

14.5.1. Company Snapshot

14.5.2. Overview

14.5.3. Financial Overview

14.5.4. Product Portfolio

14.5.5. Key Developments

14.5.6. Strategies

14.6. Sharp Corporation

14.6.1. Company Snapshot

14.6.2. Overview

14.6.3. Financial Overview

14.6.4. Product Portfolio

14.6.5. Key Developments

14.6.6. Strategies

14.7. XiaoMi Corporation

14.7.1. Company Snapshot

14.7.2. Overview

14.7.3. Financial Overview

14.7.4. Product Portfolio

14.7.5. Key Developments

14.7.6. Strategies

14.8. Tosibha Corporation

14.8.1. Company Snapshot

14.8.2. Overview

14.8.3. Financial Overview

14.8.4. Product Portfolio

14.8.5. Key Developments

14.8.6. Strategies

14.9. Haier Inc.

14.9.1. Company Snapshot

14.9.2. Overview

14.9.3. Financial Overview

14.9.4. Product Portfolio

14.9.5. Key Developments

14.9.6. Strategies

14.10. Others

14.10.1. Company Snapshot

14.10.2. Overview

14.10.3. Financial Overview

14.10.4. Product Portfolio

14.10.5. Key Developments

14.10.6. Strategies

CHAPTER 15. RESEARCH APPROACH

15.1. Research Methodology

15.1.1. Initial Data Search

15.1.2. Secondary Research

15.1.3. Primary Research

15.2. Assumptions and Scope

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