Lehdistötiedotteet • 2015-08-11 17:35 EEST
PUMA has launched its second major Forever Faster brand campaign through a multi-million euro media investment with a dedicated focus on Training. Offering up the question “What are you training for?”
Lehdistötiedotteet • 2015-06-24 12:31 EEST
Herzogenaurach, Germany (24 June, 2015) – Light and fast have become lighter and faster with the introduction of PUMA’s innovative football boot, the evoSPEED SL. The newly revealed boot is PUMA’s the lightest match boot to date, designed to give footballers a new game advantage enhancing speed and agility.
Lehdistötiedotteet • 2015-04-01 10:32 EEST
Herzogenaurach, Germany (1 April, 2015) – PUMA and Arsenal Football Club today revealed the World’s first left footed football. Designed exclusively for Arsenal, the new left-footed PUMA evoPOWER football was created to increase the accuracy, power and precision of the often disadvantaged, left footed players.
Lehdistötiedotteet • 2015-03-30 22:00 EEST
Torino, Italy (30 March 2015) – The Italian Football Federation (FIGC) and PUMA today announced a new comprehensive partnership that will see the Global Sports Brand operate as the FIGC’s lead partner into the next decade.
Lehdistötiedotteet • 2015-03-30 17:00 EEST
Herzogenaurach, Germany (30 March, 2015) – PUMA today revealed their latest limited edition football boot evoACCURACY. Being a part of the evoPOWER family, the new special edition boot is engineered to maximise precision and accuracy when shooting and passing the ball. The fluorescent yellow and green, peacoat and white boot will exclusively be worn by Mario Balotelli from today.
Lehdistötiedotteet • 2015-02-16 17:23 EET
Usain Bolt was at the heart of a spectacular stunt in New York to launch PUMA IGNITE, a running shoe that provides maximum energy return. In the energy hub of the city that never sleeps, runners powered away on treadmills in Times Square throughout the day with the energy from their IGNITE shoes being collected and stored.
Lehdistötiedotteet • 2015-01-22 11:07 EET
Herzogenaurach, Germany – PUMA has released its latest colourway of the evoSPEED 1.3 football boot, refreshing the line with a bright plasma, white and peacoat design. The evoSPEED 1.3 is a high performance football boot, featuring PUMA’s latest innovations that help players move with greater speed and agility.
Lehdistötiedotteet • 2015-01-22 11:01 EET
Herzogenaurach, Germany – PUMA has launched the new evoPOWER 1.2FG football boot. With new innovations and improved technology, this next generation evoPOWER boot generates even more Power and Accuracy when kicking.
Lehdistötiedotteet • 2015-01-15 13:00 EET
Herzogenaurach, Germany – PUMA has announced an extension of its partnership with the Ghana Football Association (GFA). Effective immediately, the new contract sees PUMA continue as the technical supplier and official partner to the GFA for a further long term, during which PUMA will continue to supply playing kits, training apparel and equipment to all associated Ghana National Football Teams.
Lehdistötiedotteet • 2015-01-12 17:02 EET
HELSINGBORG, SVERIGE (12 JANUARI 2015) – Den 19 januari tillträder PUMAs Nordiska Marknadschef Rickard Kull posten som Global Marknadschef för PUMAs Running/Training division med huvudkontor i Boston, USA.
Lehdistötiedotteet • 2015-01-12 09:00 EET
PUMA and Global Cultural icon Rihanna, has announced a new multi-year partnership, kicking off in January 2015. Rihanna will become PUMA’s global ambassador for Women’s Training and serve as the PUMA Women’s Creative Director, bringing her styling sensibilities and innovation to PUMA’s collections.
PUMA AND SNEAKERSNSTUFF COLABORATE WITH SWEDISH DESIGN COLLECTIVE 10-GRUPPEN ON A TRIO OF LIMITED EDITION SUEDES TO CELEBRATE THE RETAILERS 15TH ANNIVERSARY
Lehdistötiedotteet • 2014-11-07 15:00 EET
NOVEMBER 2014, Sneakersnstuff grow from their first store, in a southern Stockholm backwater, to collaborating with the biggest brands in the world. To celebrate the brand’s 15th anniversary they have partnered with PUMA and 10-Gruppen to produce a collection of exclusive PUMA Suedes.
Lehdistötiedotteet • 2014-08-19 14:11 EEST
Rockingham, United Kingdom (19th August 2014) – How many questions can Lewis Hamilton answer whilst driving one lap at full speed around a race track? British comedian James Corden attempted to find out and curb his fear from the passenger seat, as the MERCEDES AMG PETRONAS driver took a morning out from F1 before the summer break.
Lehdistötiedotteet • 2014-08-07 07:30 EEST
Herzogenaurach, Germany (7 August 2014) – PUMA has formally launched its new brand platform, Forever Faster. With the mission to become the Fastest Sport Brand in the World, Forever Faster will be driven through a comprehensive global multi-media marketing campaign that includes a TVC spot featuring some of the World’s finest sporting personalities.
Lehdistötiedotteet • 2014-07-11 09:27 EEST
London, United Kingdom (10 July 2014) – PUMA has introduced the much-anticipated Arsenal Football Club kits for the 2014/15 football season. The Home, Away and Cup kits were revealed through a spectacular 20m high water projection on the River Thames viewed from the North Bank, transforming the EDF Energy London Eye into the iconic Clock End.
PUMA COLLABORATE WITH BAPE, COLETTE, ALIFE AND KITH ON A LIMITED EDITION PUMA EVOSPEED FOOTBALL BOOT
Lehdistötiedotteet • 2014-06-02 15:00 EEST
JUNE 2014, In a summer when football becomes the topic of conversation around the world, evoSPEED one of PUMA's most innovative football boots, gets a street and fashion inspired makeover. PUMA have teamed up with a handful of their most prestigious partners to create four different takes on this modern classic. BAPE, COLETTE, ALIFE and KITH have all interpreted the boot in their own unique way.
Lehdistötiedotteet • 2014-05-27 15:35 EEST
Herzogenaurach, Germany (27th May 2014) – As international teams prepare for the upcoming show-down in Brazil, PUMA took the chance to create some exclusive interview videos with four of the hottest players of the tournament. Mario Balotelli, Sergio Agüero, Cesc Fàbregas and Marco Reus offer their most intimate insights by interviewing themselves.
Lehdistötiedotteet • 2014-05-14 11:00 EEST
Herzogenaurach, Germany (14th May 2014) – The right boot is pink, the left boot is blue. PUMA today revealed Tricks, a new colourful interpretation of its evoPOWER and evoSPEED football boots, made for the unbelievable at the 2014 FIFA World CupTM in Brazil.
Lehdistötiedotteet • 2014-05-07 21:01 EEST
MAY 2014, The PUMA King by Alexander McQueen sees the collaborative pair celebrating the process of design and manufacture as well as the beautiful game itself with two limited edition boots.