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Cathay Pacific Launches New In Flight Menus Featuring Dishes From Swire Hotels

Press Release   •   Oct 27, 2011 06:48 GMT

Cathay Pacific Airways has joined together with Swire Hotels to launch an exciting new inflight menu promotion for passengers travelling in First and Business Class. Starting from November, a selection of the delectable dishes found on the menus at Swire Hotels restaurants in Hong Kong and Beijing will be made available onboard selected Cathay Pacific flights departing from Hong Kong.

 

More than 30 dishes created by chefs from four Swire Hotels restaurants will appear on Cathay Pacific inflight menus from 1 November 2011 to 31 January 2012. The promotion will run for three months to give passengers the chance to sample a variety of creations from the following distinctive Swire Hotels outlets:

 

  • Café Gray Deluxe (Michelin 1 star)
  • Feast (Food by EAST)
  • Sureño
  • Bei

 

The menu will enable passengers to select from a wide selection of dishes ranging from innovative reinterpretations of traditional North Asian cuisines to European and Mediterranean flavours and international delicacies.

 

Signature dishes served include braised short rib of beef, soft polenta, meaux mustard by Café Gray Deluxe; Iberico chorizo with prawn and tzatziki sauce by Feast; lobster salad with vine-ripened tomatoes and lemon chive dressing by Sureño; and black miso pork belly with black sugar, baby taro and brassica by Bei.

 

Speaking at a preview luncheon for the promotion, Cathay Pacific Director Corporate Affairs Quince Chong said: “As Hong Kong’s home carrier, Cathay Pacific is committed to promoting Hong Kong as an exciting destination and food paradise for visitors from all over the world.  We are delighted to join hands with Swire Hotels for our latest inflight menu promotion, which features a range of exciting dishes from four renowned restaurants, most notably the Michelin-starred Café Gray Deluxe at The Upper House.”

 

Swire Hotels Managing Director, Mr. Brian Williams said: “We are excited to be collaborating with Cathay Pacific. It provides a great opportunity for guests to experience the food from our restaurants, which are destinations in their own right, in the air as well as on the ground.”

 

*****

 

About the participating restaurants:

 

Café Gray Deluxe

Café Gray Deluxe, a 21st Century Grand Café located on Level 49 of the Upper House with views of Victoria Harbour, signals the return to Hong Kong of chef Gray Kunz with his cuisine – a unique style of modern European classics and signature dishes from a lifetime leading the very finest kitchens in Europe, Asia and America.

 

Feast

Feast (Food by EAST) is an all day, big bustling café that serves international cuisine and authentic specialties of Asia.  Feast’s philosophy is “simple things, done well”.

 

Sureño

The wood-fired oven and open kitchen in Sureño at The Opposite House evoke the casual style of the Mediterranean with menus drawing on the freshest ingredients of Southern Europe.

 

Bei

Bei at The Opposite House is an assertive reinterpretation of traditional North Asian dishes from Japan, Northern China and Korea with a menu that is always innovative and challenging.

About Swire Hotels

Swire Hotels has been created to manage intriguing urban hotels in Hong Kong, Mainland China and the United Kingdom, providing a characterful experience for travellers who seek individuality, style and personalised service.

The Opposite House, Beijing, opened in 2008 and was followed by The Upper House, above Pacific
Place, Hong Kong, in October 2009.

Swire Hotels opened a 345-room lifestyle business hotel called EAST, Hong Kong in Hong Kong’s
Island East, on 25 January 2010. EAST, Beijing with 369 rooms, located within INDIGO in Jiangtai, will open in 2012.

Swire Hotels has launched a new collection of locally inspired and stylish hotels in the heart of great British towns and cities called Chapter Hotels. The first hotel in the collection, The Montpellier
Chapter, opened on the 29th November in Cheltenham. The second Chapter hotel will open in Exeter in 2012.


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