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China Toys and Games Industry Outlook to 2017 - Advent of Mobile Online Games to Accelerate Market Growth.

Press Release   •   Dec 27, 2013 12:14 IST

Dec 27, 2013 : Bharat Book Bureau presents the new report, on "China Toys and Games Industry Outlook to 2017 - Advent of Mobile Online Games to Accelerate Market Growtht" provides all the information you require to better understand China Toys and Games Industry Outlook to 2017 - Advent of Mobile Online Games to Accelerate Market Growthover the past seven years.

The report titled “China Toys and Games Industry Outlook to 2017- Advent of Mobile Online Games to Accelerate Market Growth “ provides a comprehensive analysis of the market size of China toys and games industry, market segmentation of toys, games, online games by different categories on the basis of revenue. The report also entails the market share and company profiles of major international and domestic players and retailers in toys market and online games market in China. The report also provides the major trends and developments of the toy and games industry in China over the years. Future analysis of this market in the country is provided on the basis of revenue over the next five years along with the analysis of all the segments of the market.
With the rising income levels and improvement in the quality of life, the demand for toys among the Chinese people have transformed. There is a shift from traditional, battery-operated toys, construction sets and decorative toys towards unique and innovative electronic toys, intelligent and educational toys as well as plush toys and decorative fabric toys. The key growth drivers of the online games market are increasing use of internet, growth in the number of broadband subscribers over the years, rising personal computer sales, growing advertisements revenues, growth in the number of mobile internet users, diversified products portfolio. The online gaming market in China has grown at a stupendous rate of 30.3% over the period 2007-2012.
China toys and games market has expanded at an unparalleled growth rate over the last few years. The market for toys and games in China was valued at USD ~ million in 2012 as compared to USD ~ million in 2007. It has been able to withstand global economic crunch in the year 2009 and has grown consistently during the recessionary years.

Toys consist of various categories such as constructions and building toys, dolls, electronic toys and remote controlled toys which contributed ~%, ~% and ~% respectively in the domestic market revenue in 2012. Whereas, games consists of two main types of games namely, online games and physical games. Online games are further segmented into sub segments such as client games (MMORPG) with a share of ~%, client games (others) accounting for ~%, web games and mobile games together accounting for ~% in market revenue in 2012.


It was observed that in 2012, online games contributed ~% to the overall games market in China while physical games held a market share of ~% in 2012. Online gaming market in China has been dominated by client games (MMORPGs) which held ~% of the market in 2012, followed by other client games which accounted for ~% share during the year.
 

1. China Toys and Games Market Introduction
2. China Toys and Games Market Size, 2007-2012
3. China Toys and Games Market Segmentation, 2007-2012
4. China Toys Introduction and Market Size, 2007-2012
4.1. By Export Revenue, 2007-2012
4.2. By Domestic Revenue, 2007-2012
5. China Toys Market Segmentation, 2007-2012
5.1. By Product Categories, 2007-2012
5.1.1. By Construction and Building Toys Introduction and Market Size, 2007-2012
5.1.1.1. Construction and Building Toys Market Future Outlook and Projections, 2013-2017
5.1.2. By Dolls Introduction and Market Size, 2007-2012
5.1.2.1. Dolls Market Future Outlook and Projections, 2013-2017
5.1.3. By Baby and Infant Toys Introduction and Market Size, 2007-2012
5.1.3.1. Baby and Infant Toys Market Future Outlook and Projections, 2013-2017
5.1.4. By Sports and Outdoor Play Introduction and Market Size, 2007-2012
5.1.4.1. Sports and Outdoor Play Market Future Outlook and Projections, 2013-2017
5.1.5. By Remote Control Toys Introduction and Market Size, 2007-2012
5.1.5.1. Remote Control Toys Market Future Outlook and Projections, 2013-2017
5.1.6. By Electronic Toys Introduction and Market Size, 2007-2012
5.1.6.1. Electronic Toys Market Future Outlook and Projections, 2013-2017
5.1.7. By Plush Toys Introduction and Market Size, 2007-2012
5.1.7.1. Plush Toys Market Future Outlook and Projections, 2013-2017
5.1.8. By Action and Toy Figures, 2007-2012
5.1.8.1. Action and Toy Figure Market Future Outlook and Projections, 2013-2017
5.1.9. By DIY Toys Introduction and Market Size, 2007-2012

For more information kindly visit : http://www.bharatbook.com/consumer-goods-market-research-reports/china-toys-and-games-industry-outlook-to-2017-advent-of-mobile-online-games-to-accelerate-market-growth.html


Related link : http://www.bharatbook.com/market-research-report/fmcg-and-retailing.html


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