Color cosmetic market, also known as make-up market, is the rapidly growing segment of the Indian cosmetics market. Increasing awareness, influence of western culture, and growing income levels are some of the factors driving the growth in this sector. Moreover, the increasing population of working ladies and large number of product availability is also boosting the demand for these products. It is expected that with the increasing literacy rate and the government initiatives, the working women population will increase in near future. This, in turn, increases the demand for color cosmetics brands in the country. According to “Indian Cosmetic Sector Forecast to 2015”, the color cosmetics market is expected to witness a CAGR of more than 25% during 2013-2015.
Major revenue generators for the color cosmetic market are Lipstick and Nail Enamel sub-segments. Both these segments together generate around 65% revenue in the market. However, eye makeup and foundation are not so popular among consumers (especially in the middle class) and perceived as an elite-class fashion product used on special occasions, like marriage, parties, etc. However, the rapid urbanization of population and influence of television seems to infuse the sales of eye makeup and foundation in future and help them to attain their substantial market share in the overall color cosmetics market.
Our report, authored to evaluate the India Cosmetics Industry provides a detailed analysis of the market and its major segments including skin care, hair care, oral care, color cosmetics, and fragrance market. The report is also segmented on the basis of demographics, male/female market and premium, mid & mass market. Moreover, to understand the future direction of the industry, we have thoroughly analyzed the Cosmetics Industry’s prevailing trends. Related industries including hair and beauty salon, cosmetics surgery, and spa market has also been studied. Moreover, a brief introduction of the Industry’s major players has also been included to provide a 360 degree view of the industry. Overall, the report provides all the necessary aspects of the Indian cosmetics market so that clients can make their investment decisions accordingly.
For FREE SAMPLE of this report visit: http://www.rncos.com/Report/IM388.htm
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