India has received its fair share of bad press when it comes to women travelling alone or in small groups. Boutique travel agency Wire has taken the initiative to develop a tour specifically designed to give female travellers the confidence to book what promises to be an enjoyable and hassle-free experience of a lifetime.
As Europeans who are based in Rajasthan, Wire's co-founders and directors, Gerd Dupré and Khaled Hussain (both gay) decided to create an itinerary that delivers all of the appeal of India and allays any potential fears over personal safety.
“We understand that India remains a bit of a mystery to many and that the horror stories circulating around the internet don't inspire women to choose this as destination. It is a safe place to travel but we're here to make doubly sure. We have a great list of activities designed to attract modern women and hopefully our personal approach will allow them to book a trip without having any doubts.” Says Gerd Dupré who is responsible for planning the new tour.
For small groups of up to six travellers – either individual participants or a band of friends (or on request from individuals), Wire also provides one of the directors as a guide on the trip. They feel that the prospect of a guide who is a gay man with extensive experience of living and working in India, offers women an unprecedented peace of mind if they really want to explore the region.
The new tour – FEEL, is a ten-day luxury trip that explores Jaipur, Ranthambore and the sleepy town of Bundi but includes various day trips to access more rural areas and get to interact with real Rajasthanis. With expectations set by films such as Eat, Pray, Love, the combination of culture, relaxation, nature and the exhilaration of exploring the quintessentially Indian state, female travellers can look forward a real flavour of the country which is certainly a far cry from their own busy day-to-day lives.
FEEL departs from Delhi and prices start from ￡2885 on a twin sharing basis, including all meals, activities, trips and international flights from London airports. Fixed date departures for those looking to join a group and extensions to include Agra and Delhi will be announced shortly. More information is available from the Wire website http://www.mywireindia.co.uk
Notes to editors
Rajasthan is a former princely state, part of the Union of India since 1949. The legacy of its former royal houses is ever present in the innumerable forts and palaces that remain to this day, many being accessible to the public. As a predominantly Hindu state, Rajasthan is also renowned for it's many temples, including the world-famous Brahma temple in Pushkar and Jain temple complex in Ranakpur. With its desert climate Rajasthan experiences mild winters (October to March) and hot, dry summers with temperatures soaring to around 47 degrees celsius. With a population of approximately 58.5 million, 79% of Rajasthanis live in rural areas with a high dependency on agriculture. According to official figures, each year approximately 1.5 million foreign visitors come to Rajasthan, due partly to the promotional “Incredible India” campaign. Disputably the number one tourist destination in the country, Rajasthan has adopted the slogan “India's Incredible State.”
Services for travel media – for travel editors and journalists supplying the appropriate credentials, Wire offers consultancy and planning services free of charge. This includes building bespoke itineraries, suggestions for hotels and reviewing existing personal or professional travel plans. We are also able to provide objective hotel reviews and first-hand accounts of places of interest and attractions and in many cases high resolution images.
For more information, please contact Khaled Hussain, Marketing Director at Wire. Email firstname.lastname@example.org
Telephone + 91 97 84 32 81 30
Wire was established in 2010 by Gerd Dupré and Khaled Hussain – a Belgian and a Brit with a passion for Rajasthan and luxury travel, who were looking for an alternative to the 9 to 5 desk job. Their focus is on combining the major sights of Rajasthan with equally impressive but off-the-beaten path locations and searching out the best and sometimes most unusual luxury hideaways. Their aim - to create an experience rather than a regimented tour and to actively engage in every aspect of the delivery to make sure even the finest detail is taken care of and that they can share their very different take on Rajasthan with their clients in both native-Dutch and native-English languages. Working with Indian staff and a range of hospitality partners, they match European expectations with the very best that Rajasthan has to offer.
www.mywireindia.co.uk (in English)
www.mywireindia.be (in Dutch)