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Google plays to its strengths through Bharatbook

Press Release   •   Feb 03, 2011 17:46 IST

Google plays to its strengths

“The announcement that Eric Schmidt Google’s CEO was to become executive chairman and to be replaced by one of the founders Larry Page, should not come as a surprise and we believe this is a sassy strategic move. ( )

“Earlier this week we saw Steve Jobs, founder of former Google partner Apple (Schimdt was on Apple’s board until August 2009) take a leave of absence, and a subsequent drop in the share price. Steve rejoined Apple and through his vision, ‘chutzpah’, and nose for when to bring a product to market helped push the company to a near atmospheric share value.

“The challenge for any company post initial public offering, is always the contradiction in being innovative/leading edge (which is risky) and satisfying the earnings per share requirements of risk averse investors.

“Google knows it cannot live on search derived advertising revenues forever, hence its continual release of ‘Beta’ products and push towards both the smartphone and enterprise markets.

“Such innovation needs a dynamic lead, and the shareholders need a steady voice, the new arrangement should satisfy those requirements.”

Related Market Reports :

Adjacent player profile: Google


Mobile application stores: Google Android


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