The evolutionary change in the technology, revolutionized the entire insurance sector. Insurance industry is a data-rich industry, and thus, there is a need to use the data for trend analysis and personalization. With increased competition among insurers, service has become a key issue. Moreover, customers are getting increasingly sophisticated and tech-savvy. With the explosion of Website and greater access to direct product or policy information, there is a need to develop better techniques to give customers a truly personalized experience. http://www.bharatbook.com/detail.asp?id=214686&rt=Green-IT-in-Indian-Insurance.html
To ensure that the customers are receiving personalized information, many organizations are incorporating knowledge database-repositories of content that typically include a search engine and lets the customers locate the all document and information related to their queries of request for services. Customers can hereby use the knowledge database to manage their products or the company information and invoices, claim records, and histories of the service inquiry. For fulfilling the above requirement insurance sector uses various new tools such as e-CRM , e-Insurance etc. market research reports
Further, to have the better corporate image, they are adopting Green IT solutions. Green IT is designing, manufacturing, using, and disposing of computers, servers, and associated subsystems—such as monitors, printers, storage devices, and networking and communications systems—efficiently and effectively with minimal or no impact on the environment.
Now a days, insurers are stepping in to bridge the gap between green intentions and actual capital outlays on green technology. They are backstopping warranties on solar panels, helping start-up companies with short track records offer multidecade guarantees on their products and win over skeptical customers and project financiers.
Table of Contents :
Meaning & Origin
Impact of IT on Environment
How Green IT aware is India Inc.?
Techniques for Implementation of Green
• PC/Laptop Power Management
• Managing E-waste
• Green Building Initiatives
Some Points worth Noticing
Indian Insurance Sector: A Brief History
Indian Insurance Industry: Present Scenario
Application of Information Technology in Insurance Sector
Insurers in the News for adopting Green IT
List of charts & tables
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