India Kids’ Apparel and Footwear Market Outlook to 2020 - Favourable Demographic Profile and Rising Household Disposable Income to Drive Future” provides a comprehensive analysis of various aspects such as market size, segment on the basis of organized and unorganized sector, product categories, domestically manufactured and imported products, type, material, upper or bottom wear, winter or summer wear and consumer profiling. The report also includes information on online kids’ apparel and footwear market along with the contribution of online sales of apparel and footwear products in overall market.
The kids’ apparel and footwear market in India will continue to grow at a remarkable pace in the coming years with favourable demographic profile, higher kids’ population and rising household disposable income. It has been estimated that the market will grow at a CAGR of ~% and is expected to cross INR ~ billion by FY’2020 in terms of revenue earned from sales of apparel and footwear products.
Kid’s Apparel Market
India is ranked first in cotton and jute production in the world, second in silk production, fifth in man-made fibers and eighth in the total production of wool in the world. Kids belonging to the age group of 8-14 years contributed for maximum market share in terms of revenue generation. Demand from urban cities accounted for about ~% of the kids’ apparel sales as compared to ~% from the rural areas in FY’2015. The apparel industry is estimated to grow steadily from INR ~ billion in FY’2015 to INR ~ billion in FY’2020 at a CAGR of ~% during the same period. Few players such as Indian Clothing League Private Limited (612 Ivy League), Beebay, Poney and The Children’s Place are expected to perform well in the market with brand building, franchise operations and domestic production.
Kid’s Footwear Market
Footwear production in India has been majorly propagated through manual and semi-mechanized processes. India domestically produces leather and other raw materials at abundance. The footwear industry in India is comprised of numerous small and medium scale enterprises which have utilized leather as the prime raw material for footwear in over ~ leather based manufacturing units spread across the country. The kids’ footwear industry has been considered as one of the most steadily growing segments in the country. The industry has expanded at a CAGR of ~% during FY’2010-FY’2015 and registered revenues of INR ~billion in FY’2015. It is expected to expand at a CAGR of over 15% from INR ~ billion in FY’2015 to INR ~ billion in FY’2020
There have been quite a few failures in the market over the years. Lilliput, one of the established and pioneer names in this industry has suffered major upheavals throughout its lifespan. It closed down operations in 2015 due to huge corporate overheads and bank debts. Another major player Catmoss underwent a similar end to its operation due to a major tussle with its investors.
Online Apparel and Footwear Market
India has witnessed a steep rise in internet users since 2010 with a rapid adoption amongst young population. It was estimated that around ~% of the Indian population had known to access the internet by the end of 2015, a figure which inclined from approximately ~% in 2010. Although some e-commerce giants such as Flipkart, Amazon and Snapdeal have gained significant market traction in the past few years, specialty kidswear e-commerce companies have struggled to get going. Stiff competition in a niche market has resulted in exit of some online portals while some has been acquired by rival companies; for instance, BabyOye acquired Hopoos. FirstCry, BabyOye and Hopscotch have emerged as the market leaders in single category kidswear segment. As of FY’2015, online sales accounted for roughly ~% of the overall kids’ apparel and footwear market. The online market for kids’ apparel and footwear has grown at a CAGR of ~% between FY’2012-FY’2015 from INR ~ billion in FY’2012 to INR ~ billion in FY’2015.
Key Topics Covered in the Report:
- The market size of the India kids’ apparel and footwear market.
- The market size of the India kids’ apparel market.
- The market size of the India kids’ footwear market.
- The market size of the India kids’ online apparel and footwear market.
- The market size of the India kids’ sportswear market.
- Market segmentation of the India kids’ apparel and footwear market on the basis of product category, marketplace, organized and unorganized sector, product usage, winter or summer wear, Type of raw material used, type of fabric, urban and rural demand and by major cities.
- Customer profile in India kids’ apparel and footwear market on the basis of age distribution and gender category
- SWOT Analysis of India kids’ apparel and footwear market.
- PEST Analysis of India kids’ apparel and footwear market.
- Trends and Development in the India kids’ apparel and footwear market.
- Competitive landscape of major brands and retailers in the India kids’ apparel and footwear market.
- Analyst recommendations.
- Future outlook and projections of India kids’ apparel and footwear market on the basis of revenues.
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