2011 brought changes in the behaviour of Norwegian consumers. More of them started to look for quality, and turned to looking for perfect fitting jeans, so price was no longer the main factor in the decision-making process. In jeans in Norway, perfect fit became the highest ranked feature, and some consumers visited specialist jeans retailers in order to find a suitable pair of jeans, and were willing to pay more to achieve satisfaction. This trend led to a positive performance in higher-price...
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Jeans in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Jeans market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Jeans in Norway
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