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Laundry Care in Georgia available through

Press Release   •   Nov 05, 2011 13:44 IST

With the slight recovery in the wider economy consumers are again becoming more optimistic about the future. The growth of new households, alongside the increase in the penetration of washing machines, has enabled manufacturers to increase prices marginally in order to cover the losses of previous years when prices were kept as low as possible. Moreover, greater attention has been paid to the kind of fabric being washed due to advertising campaigns on Georgian television, introducing consumers...
 Laundry Care in Georgia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change. marketing research reports
 Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.
 Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
 Why buy this report?
 * Get a detailed picture of the Laundry Care market;
 * Pinpoint growth sectors and identify factors driving change;
 * Understand the competitive environment, the market’s major players and leading brands;
 * Use five-year forecasts to assess how the market is predicted to develop.
 Table of Contents :
 Competitive Landscape
 Category Indicators
 Table 1 Household Penetration of Washing Machines 2005-2010
 Category Data
 Table 2 Sales of Laundry Care by Category: Value 2005-2010
 Table 3 Sales of Laundry Care by Category: % Value Growth 2005-2010
 Table 4 Sales of Laundry Aids by Category: Value 2005-2010
 Table 5 Sales of Laundry Aids by Category: % Value Growth 2005-2010
 Table 6 Sales of Laundry Detergents by Category: Value 2005-2010
 Table 7 Sales of Laundry Detergents by Category: % Value Growth 2005-2010
 Table 8 Laundry Care Company Shares 2006-2010
 Table 9 Laundry Care Brand Shares 2007-2010
 Table 10 Laundry Aids Company Shares 2006-2010
 Table 11 Laundry Aids Brand Shares 2007-2010
 Table 12 Laundry Detergents Company Shares 2006-2010
 Table 13 Laundry Detergents Brand Shares 2007-2010
 Table 14 Forecast Sales of Laundry Care by Category: Value 2010-2015
 Table 15 Forecast Sales of Laundry Care by Category: % Value Growth 2010-2015
 Executive Summary
 Home Care Showing Signs of Recovery After the Crisis
 Consumers Remain Price Sensitive
 Consumers Do Not Trust Local Manufacturers
 Traditional Retail Outlets Still the Most Popular for Home Care Sales
 Further Dynamic Performance Is Forecast for Home Care
 Market Indicators
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