Bharat Book

Microsoft and Google's Own-brand Tablets and Their Impact on the Tablet Industry

Press Release   •   Aug 27, 2012 15:07 IST

In June 2012, two leading operating system giants Microsoft and Google separately launched their own-brand tablets, dubbed Microsoft Surface and Google Nexus7.
 Since then, in addition to Apple's iPad market dominance, tablet branded vendors have been experiencing the impact brought by those new tablets. This report examines the meanings behind Google and Microsoft's entrance into the tablet arena and provides insight into their subsequent effects on the tablet industry as a whole.
 Market Survey
 1. Surface Demonstrates Microsoft's Determination to Windows RT Tablet Development
 1.1 Surface Sets Up a Benchmark for Windows OS Tablets
 1.2 Microsoft to Be Strategically Benefited by Surface Launch
 2. Google Nexus 7 Aims to Enhance User Preferences for Android OS Tablets
 2.1 Nexus 7 Featuring Android 4.1 OS and Low-price Strategy Aims to Expand Android Tablet Market Share
 2.2 Nexus 7's Low-price Strategy Driving Others Out of the Low-priced Tablet Market Segment
 MIC Perspective
 List of Topics
 Profiling the proprietary features of the Google Nexus 7 and Microsoft Surface
 Providing insight into the meanings behind Google and Microsoft's decision to enter the tablet market
 Impact of Google and Microsoft's entrance on the tablet industry and other tablet branded vendors
 Companies and organizations analyzed or mentioned in the report include:
 Amazon, Apple, Google, Lenovo, Microsoft
 For more information kindly visit :
Microsoft and Google's Own-brand Tablets and Their Impact on the Tablet Industry
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