Allen Bond

Non Licensed Sports Merchandise Market : Key Players, Growth, Analysis 2017 to 2023

Press Release   •   Jan 05, 2018 11:31 IST

The report on Non Licensed Sports Merchandise by Infinium Global Research analyses the Non Licensed Sports Merchandise Market over the period of 2017 to 2023. This report also provides detailed qualitative and quantitative analyses of the market dynamics, market size and future trends in Global Non Licensed Sports Merchandise Market. It will help a lot of decision makers to develop strategies and find new opportunities in the Global Non Licensed Sports Merchandise Market.

Global non licensed sports merchandise market size is expected to exceed USD X.xx billion by 2023, growing at a CAGR between x% and x% over the period of 2017 – 2023. (Market size of licensed sports merchandise was 26.93 billion in 2015) Non-licensed sports merchandise is replica or counterfeit licensed sports apparels, accessories and other products manufactured and sold by unlicensed entities. The products look similar to the licensed sports merchandise visually, but the difference will be there in the type of material, quality of stitching, colors and other aspects. Some non-licensed sports merchandises may have copyrighted logos and other stuffs related to the sporting entity, but the design of the products may be different. To avoid legal issues, some manufacturers use distorted logos and designs, which may not infringe the license terms between the sporting entity and the licensee. Some of the products may not have the logo other aspects related to the sporting entity, but the colors and the design will resemble the identity of the particular sporting entity. Non licensed sports merchandise of sports such as American football (NFL), baseball, cricket, basketball, football, and tennis among others is quite popular among sports enthusiasts worldwide.

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Market Insights

Presence of larger number of smaller manufacturers, cheaper prices, goods smuggling, cheaper imports, legal disputes and booming sales characterizes the global non-licensed sports merchandise market.

Segments Covered

The report covers the analysis of global as well as regional markets of Non Licensed Sports Merchandise Market. The global non licensed sports merchandise market is segmented by product type and by distribution channel. The global non licensed sports merchandise market by product type covers sports apparel, sports footwear, sports accessories, toys, and pirated videogames/softwares among others. Based on distribution channel, the market is segmented as e-commerce/online stores, retail stores, sports goods stores, direct selling, open air markets and pirated markets among others.

Company Profiles

Nike, Inc.

Key Developments

Strategy and Historical Roadmap

Revenue and Operating Profits

Fanatics, Inc.

Adidas AG

Puma SE

Market Presence, By Segment and Geography

Under Armour, Inc

DICK’S Sporting Goods Inc.

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Key topics covered:

1. Preface

2. Executive summary

3. Global Non Licensed Sports Merchandise Market Overview

4. IGR- Snapshots

5. Global Non Licensed Sports Merchandise Market Analysis, By Product Type (USD million) 2017 – 2023

6. Global Non Licensed Sports Merchandise market analysis, by livestock (USD million) 2017 – 2023

7. Global Non Licensed Sports Merchandise market analysis, regional analysis (USD million) 2017 – 2023

8. Company Profiles

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