Market Reports on China presents the report, on “Refrigeration Appliances in China”. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.
Refrigeration appliances penetration is high in China, with products in this area being regarded as household necessities by many consumers. However, owing to market saturation, volume sales continued to decline in 2016, falling by 3%. On the other hand, improving product technology extended the life cycle of refrigeration appliances, thus also increasing product replacement cycles. With weak market demand for replacement products, refrigeration appliances growth remains limited.
Refrigeration Appliances in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Built-in Refrigeration Appliances, Electric Wine Coolers/Chillers, Freestanding Refrigeration Appliances, Freezers, Fridge Freezers, Fridges.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Refrigeration Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Growth Slows Due To Economic Downturn
Smart Consumer Appliances Growing in Popularity
Midea Group Leads Fragmented Market
Specialist Retailers Lead Sales But Facing Pressure From Internet Retailing
Declining But Still Healthy Forecasted Growth
Key Trends and Developments
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Market Reports on China
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