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Sports and Energy Drinks in Saudi Arabia available through bharatbook.com

Press Release   •   Nov 11, 2011 15:58 IST

At the beginning of 2010 companies in sports and energy drinks concentrated on minimising the negative sentiments about these products in Saudi Arabia by investing heavily in event-based marketing. The objective of these activities was to remind consumers of the positive experience that can be enjoyed upon the consumption of these products, especially those in energy drinks. In terms of events, Abuljadayel Beverages Industry sponsored the Mini Challenge Cup with its Bison brand in the first... http://www.bharatbook.com/detail.asp?id=214064&rt=Sports-and-Energy-Drinks-in-Saudi-Arabia.html
 
 Sports and Energy Drinks in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2015 illustrate how the market is set to change. industry analysis reports
 
 Product coverage: Energy Drinks, Sports Drinks.
 
 Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
 
 Why buy this report?
 * Get a detailed picture of the Sports and Energy Drinks market;
 * Pinpoint growth sectors and identify factors driving change;
 * Understand the competitive environment, the market’s major players and leading brands;
 * Use five-year forecasts to assess how the market is predicted to develop.
 
 Table of Contents :
 
 Headlines
 Trends
 Competitive Landscape
 Prospects
 Category Data
 Table 1 Still vs Carbonated Sports and Energy Drinks: % Off-trade Volume 2006-2010
 Table 2 Off-trade Sales of Sports and Energy Drinks by Category: Volume 2005-2010
 Table 3 Off-trade Sales of Sports and Energy Drinks by Category: Value 2005-2010
 Table 4 Off-trade Sales of Sports and Energy Drinks by Category: % Volume Growth 2005-2010
 Table 5 Off-trade Sales of Sports and Energy Drinks by Category: % Value Growth 2005-2010
 Table 6 Company Shares of Sports and Energy Drinks by Off-trade Volume 2006-2010
 Table 7 Brand Shares of Sports and Energy Drinks by Off-trade Volume 2007-2010
 Table 8 Company Shares of Sports and Energy Drinks by Off-trade Value 2006-2010
 Table 9 Brand Shares of Sports and Energy Drinks by Off-trade Value 2007-2010
 Table 10 Forecast Off-trade Sales of Sports and Energy Drinks by Category: Volume 2010-2015
 Table 11 Forecast Off-trade Sales of Sports and Energy Drinks by Category: Value 2010-2015
 Table 12 Forecast Off-trade Sales of Sports and Energy Drinks by Category: % Volume Growth 2010-2015
 Table 13 Forecast Off-trade Sales of Sports and Energy Drinks by Category: % Value Growth 2010-2015
 Executive Summary
 Vigorous Total Current Retail Value Growth in 2010
 Increased Prices Generate Higher Revenue Per Unit Sold
 Health Consciousness Drives Growth
 Evolving Social Lifestyle of Increasing Population Enhances Distribution
 Slight Slowdown in Total Current Retail Value Growth Over the Forecast Period
 Key Trends and Developments
 Economic Growth Leads To Increased Expenditure
 Increased Awareness of Health Drives Demand for Healthy Products
 Increased Café Culture Drives On-trade Sales of Soft Drinks
 Heavy Investment in Marketing in Soft Drinks
 Population Growth Leads To Development in Remote Areas
 Market Data
 Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2005-2010
 Table 15 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2005-2010
 Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2005-2010
 Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2005-2010
 Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2010
 Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2010
 Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2010
 Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2010
 Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2005-2010
 Table 23 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2005-2010
 Table 24 Off-trade Sales of Soft Drinks by Category: Value 2005-2010
 Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2005-2010
 Table 26 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2006-2010
 Table 27 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2007-2010
 Table 28 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2006-2010
 Table 29 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2007-2010
 Table 30 Company Shares of Off-trade Soft Drinks by Value 2006-2010
 Table 31 Brand Shares of Off-trade Soft Drinks by Value 2007-2010
 Table 32 Penetration of Private Label (as sold) by Category by Volume 2005-2010
 
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