In South Korea, most tea products experienced negative performance in off-trade volume sales in 2011. In particular, green tea and black tea showed decline in off-trade volume sales during the review period, largely due to losing popularity of tea products. AmorePacific, a leading manufacturer, lost retail value share and sales of other manufacturers were also stagnant along with overall downturn of tea category. http://www.bharatbook.com/market-research-reports/beverages-market-research-report/tea-in-south-korea.html
Tea in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Market Basket Analysis
Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Tea in South Korea
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