Bharat Book

The Future of the Spirits Market in India to 2017

Press Release   •   Jun 03, 2013 14:55 IST

June 02,2013 : Bharat Book Bureau presents the new report, on 'The Future of the Spirits Market in India to 2017'  to 2017 is the result of Canadean’s extensive market research covering the Spirits market in India.

The report presents detailed data on the Spirits consumption trends in India, historic and forecast consumption volume and value at market and category level, brand share, alcoholic strength, price segmentation data, and distribution channel data.
This report brings together Canadean Intelligence's research, modelling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for the Spirits sales overall and to know which categories and segments are in the ascendency in the coming years.

This report provides authoritative and granular detail of the Spirits market in India; and in doing so fills the gaps in marketers’ understanding of market trends and the components of change causing them.
 Based upon extensive secondary research, this report provides comprehensive and granular insights that allows marketers to confidently update their strategic and tactical plans.

Detailed category coverage is provided, covering eight product segments that include: Brandy, Gin & Genever, Liqueurs, Rum, Speciality Spirits, Tequila & Mezcal, Vodka, Whiskey.
Detailed product sales segmentation for volumes is provided, including brand data (2009-12), sales by alcoholic strength (2009-12), sales by price segmentation (2009-12), and sales by distribution channel (2009-12), at the product category level.
Future forecasts allow marketers to understand the future pattern of market trends; from winners and losers to category dynamics and thereby quickly and easily indentify the key areas in which they want to compete in the future.

Reasons To Buy
The report provides a unique mix of highly granular market data, based upon detailed industry research, in order to offer a detailed insight into the trends and dynamics affecting Spirits in India.
Custom segmentation of the market provides unique views and insights for marketers on the volume, brand and distribution data, to give unparalleled insight into the market.

Table of contents :
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2012 actual sales; while forecasts are provided for 2013 – 2017
1.2.2 Category Definitions
1.2.3 Distribution Channel Definitions
1.2.4 Price Segmentation Definitions
1.2.5 Alcoholic Strength Definitions
1.2.6 Volume Units and Aggregations
1.2.7 CAGR Definition and Calculation
1.2.8 Graphical representation of Brands
1.2.9 Market value representation
1.2.10 Exchange Rates
1.2.11 Methodology Summary
2 India Spirits Market Analysis, 2007–17
2.1 Spirits Value Analysis, 2007–17
2.1.1 Overall Spirits Market Value, 2007–17
2.1.2 Spirits Market Value by Category, 2007–17
2.1.3 Market Growth Dynamics by Value – Spirits, 2007–17
2.2 Spirits Volume Analysis, 2007–17
2.2.1 Overall Spirits Market Volume, 2007–17
2.2.2 Per-Capita Consumption - Spirits, 2007–17
2.2.3 Spirits Market Volume by Category, 2007–17
2.2.4 Market Growth Dynamics by Volume – Spirits, 2007–17
3 India Brandy Market Analysis, 2007–17
3.1 Brandy Value Analysis, 2007–17
3.1.1 Brandy Market by Value, 2007–17
3.1.2 Brandy Market Value by Segments, 2007–17
3.2 Brandy Volume Analysis, 2007–17
3.2.1 Brandy Market by Volume, 2007–17
3.2.2 Brandy Market Volume by Segments, 2007–17
3.3 Market Growth Dynamics – Brandy, 2007–17
3.3.1 Brandy Market Growth Dynamics by Value, 2007–17
3.3.2 Brandy Market Growth Dynamics by Volume, 2007–17
3.4 Other Grape Brandy Analysis, 2007–17
3.4.1 Other Grape Brandy Market by Value, 2007–17
3.4.2 Other Grape Brandy Market by Volume, 2007–17
3.4.3 Other Grape Brandy Market Volume by Price Segment, 2007–17
3.4.4 Other Grape Brandy Market Volume by Alcoholic Strength, 2007–17
3.5 Brandy Brand Analysis, 2009–12
3.6 Brandy Distribution Channel Analysis, 2009–12

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