Altia

Altia's Danish brands give taste to the official Eurovision song contest cocktail

News   •   May 09, 2014 10:13 GMT

The Eurovision song sontest 2014 celebrates with its own cocktail “Rødgrød med fløde”, a specially mixed cocktail, enhancing the best parts of Denmark. Altia is proud to have its Danish brands as key ingredients in the cocktail.

Denmark hosts this year's Eurovision song contest finals in Copenhagen on the coming Saturday, May 10th. As a tribute to the contest, the Danish national dessert “Rødgrød med fløde” has been transformed into a festive cocktail where Danish Brøndums Snaps and other local favourite ingredients are used. The cocktail is served at the contest venue during the Eurovision weekend.

From dessert to cocktail

The sweet dessert of red fruit jelly with cream has since the 1800s been a classic, and even tourists try out the dish despite the difficulties in pronouncing it. Now “Rødgrød med fløde”  is also the name of a delicious cocktail.

The cocktail contains traditional Danish ingredients like Brøndums Snaps aquavit, Cherry Heering liqueur and Danish honey and cream, all of which help to give the flavor of Dannebrog, the name of the Danish flag.

View the detailed recipe in Danish.

Denmark is one of Altia's home markets. Our Danish portfolio includes among others classic 1-Enkelt bitter and Brøndums aquavits. Altia Denmark operates in Virum and in Svendborg.