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HP har forbedret partnerprogrammet sitt

Pressemelding   •   jun 28, 2013 09:24 CEST

«HP har forbedret programmet for at det skal være enklere og mer lønnsomt å være HP Partner, sier Espen Hjertø, partnerdirektør, HP Norge.

«De partnerne som investerer mest i HP får også mest tilbake,» sier Ellen Vrålstad, partnerdirektør PC & print, HP Norge.

«Når det gjelder sertifiseringer så har programmet blitt mer strømlinjeformet, slik at det blir enklere og mer effektivt. Det vil si færre, men mer spissede sertifiseringer, sier Hjertø.

For mer informasjon ta kontakt med Espen Hjertø på espenh@hp.com eller +47 911 11 622.


Pressemeldingen fra HP sentralt følger nedenfor.


HP Helps Partners Drive Profitability

Enhanced HP PartnerOne program delivers consistent worldwide support across all technology areas

Palo Alto, Calif., June 26, 2013 — HP today announced enhancements to its flagship PartnerOne program, helping HP partners to accelerate growth and profitability, while strengthening their competitive differentiation in the market.

Changes to the program will be effective Nov. 1, 2013.

The newly simplified program will focus on a simple structure that offers a predictable and profitable compensation model. This includes streamlined certification requirements spanning all regions and multiple HP business units, including HP Enterprise Group, HP Software, and HP Printing and Personal Systems.

Partners such as PCM, Inc.—a leading technology solutions provider to small and medium sized businesses, midmarket and enterprise customers, government and educational institutions, and individual consumers—are enthusiastically anticipating the arrival of new program elements that deliver a consistent experience and make it easier to purchase, sell and grow profitably with HP.  

“The enhancements to HP PartnerOne will allow PCM, Inc., to plan our investments and better determine accurate rebate projections when selling the HP portfolio,” said Adam Shaffer, senior vice president, Marketing, PCM. “This new model provides PCM the visibility it needs to invest in resources, solutions and demand generation to grow our HP business.”

Consistent compensation model increases partner profitability HP will focus the HP PartnerOne compensation model on three key areas to help partners drive incremental revenue and increase profitability.

·  “Core Compensation” aligned to membership status

·  Growth in new business revenue opportunities

·  Targeted products and services sales incentives

These changes expand on the “Core Compensation” enhancements rolled out in May 2013, when HP removed gates and caps, enabling qualifying partners to begin earning rebates from their first sale and giving them access to unlimited earning potential.
Predictable membership structure provides path for growth

HP is introducing new HP PartnerOne membership levels—Platinum, Gold, Silver and Business Partner—which will be consistent across HP business units and available in all regions. This new structure offers greater partner differentiation and is simpler and more intuitive for end customers. Partners also will find it easier to identify opportunities and differentiate their businesses in the marketplace. 

As an added benefit for partners, HP will actively brand the highest partnership levels in end-user customer marketing campaigns.

New certification process simplifies specialization requirements

HP has streamlined its certification process to make it easier for partners to identify and complete the training needed to achieve product and solution Specializations. For example, the number of technical certifications in the HP Enterprise Group has been reduced from 44 to 22. HP’s sales and technical certifications are designed to create world-class experts who can effectively sell and architect the most advanced solutions to deliver the “new style of IT” to HP customers. 

The new process also maintains HP’s high standards of competency for each Specialization and recognizes and builds upon partners’ existing certification investments.

“Partner success is the foundation of HP’s relationship with the channel community, and our programs must evolve to help partners better serve our mutual customers,” said Todd Bradley, executive vice president, Strategic Growth Initiatives, HP. “HP PartnerOne continues to lead the industry by offering partners predictability, simplicity and profitability to allow more partners to increase revenue, earn greater rewards and grow their business with HP.”


HP lager nye muligheter for at teknologi skal være meningsfull for mennesker, bedrifter, styresmakter og samfunn. HP er verdens største teknologiselskap, og har en portefølje som dekker utskrift, personlig databehandling, programvare, tjenester og IT-infrastruktur, for å løse kundeproblemer. Mer informasjon om HP (NYSE: HPQ) er tilgjengelig på http://www.hp.com

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