Feel the light: Philips Hue brings audio and video to life at IFA 2015

New Philips Hue Lightstrip Plus is bright enough to transform a space, enrich a mood and enhance entertainment at home

Berlin, Germany – RoyalPhilips (NYSE: PHG, AEX: PHIA), the global leader in lighting, is leading the way by launching its most advanced connected light strip, Philips Hue Lightstrip Plus at IFA 2015, the world’s premier trade show for consumer electronics and home appliances.

Allowing you to be truly inventive with light, the latest addition to the Philips Hue ecosystem, Philips Hue Lightstrip Plus is a high quality, high output connected light strip that extends up to 10 meters to truly transform your home. Whether it’s to make a space look bigger with white light, help you feel more energized, or to bring a colorful gaming experience to life across your living room, this cutting-edge connected light strip adds a whole new dimension to its surrounding environment.

Philips Hue Lightstrip Plus delivers 1600 lumens, meaning that it is bright enough to instantly change an environment. You can go from a refreshing atmosphere using one of the proven white light recipes [1] to an immersive atmosphere by syncing to one of over 300 third-party apps developed for Philips Hue. Benefitting from all the connected features of a Philips Hue product, Philips Hue Lightstrip Plus is an innovative light strip that enhances many different experiences at home.

For the ultimate immersion in the gaming universe, place Philips Hue Lightstrip Plus around your TV and play hit game Chariot. It is the world’s first video game to be synced with Philips Hue, which means your lights reflect what is happening in the game in real time. When enemies attack, your lights will blink red; when plants bloom, they will change color to enhance the atmosphere in the room.

For the ultimate TV viewing experience, sync Philips Hue Lightstrip Plus to your Ambilight TV and heighten what’s on the screen into the rest of the room, delivering an immersive viewing experience.

The extensive Philips Hue connected ecosystem includes light strips such as Philips Hue Lightstrip Plus, portable lamps such as Philips Hue Go, dual-lighted lamps such as Philips Hue Beyond, control devices such as Philips Hue tap and Apple Watch as well as bulbs and spotlights. Soon, Philips Hue will also integrate with Apple HomeKit, making light even more essential in the Internet of Things.

Philips Hue connected lighting system for the home gives you access to limitless possibilities with light; you can interact with light to enhance a moment, increase peace of mind or simply enjoy endless new experiences.

New Philips Hue Lightstrip Plus two meter strip including the power adaptor is €79.95/ $89.95; one meter extension strips are €24.95 / $29.95 each. It is available in Europe and North America from October 2015. For more information, please visit www.meethue.com.

For further information, please contact:

Siarah Khan
Philips Lighting
Tel: +44 7792 225948
E-mail: siarah.khan@philips.com

[1] Philips SchoolVision, Universitatsklinikum Hamburg - Eppendorf, 2010