Voddler reaches 1 million users

Voddler, Scandinavia’s leading video-on-demand service, just reached 1 million users. Thirteen-year old Filip from Norway became “voddlerite” number 1,000,000. Voddler, which now has over 4,000 titles from the world’s leading film studios, is today showing movies and TV-series in all of Scandinavia, both on the computer and on mobile platforms. Next awaits expansion into Europe, most immediately into Spain, and also platform expansion, with more mobile and Internet-enabled TV-platforms.

-          It’s encouraging to know that Facebook also reached one million users during their first full year of operations. As we now look ahead, continue growth for us continues to mean close collaboration with movie studios, advertisers and above all our customers. Together we will make sure more movies reaches more viewers to the financial benefit of more film makers – in more countries, says Anders Sjöman, VP Communication at Voddler.

It was in June 2010 that Voddler opened for everyone, after previously only being available in a beta-version for selected users in Sweden. In the short year since then, Voddler has opened in Norway, Finland and Denmark; multiplied its deals with the world’s leading film companies; and continued to offer both rental titles and free ad-funded movies. As Northern Europe’s leading movie service, Voddler nowadays shows tens of thousands of movies every day, both online at www.voddler.com and on mobile platforms.

-          Being available on multiple platforms is a corner stone in our strategy. Film lovers should always be close to the movies they want to see. No matter where they are, Voddler’s “film cloud” should always be near, continues Anders Sjöman.

After the success earlier this spring with its iPhone-app – over 150,000 downloads the first week alone – Voddler is now developing apps for Android- and Symbian-platforms. Voddler is also collaborating with leading consumer electronics manufacturers to include Voddler in Internet-enabled TV-sets.

Geographically, Voddler’s most immediate expansion plans spell Spain, where Voddler last week opened an “invite queue” for interested customers. The first invites to test the Spanish version of Voddler will be sent out within a few weeks.

Thirteen-year old Filip from Norway, who became Voddler’s millionth user when he registered on Friday, was given free access to Voddler’s rental movies for the rest of the year as a surprise gift.

For more information:

Anders Sjöman, VP Communications Voddler,
anders.sjoman@voddler.com, +46707176078, @anderssjoman on Twitter

About Voddler

The video-on-demand service Voddler offers the best movies and series legally directly to any internet-enabled device. On Voddler you can see both rental movies and ad-funded free movies, when and where you want, with quality titles from over 30 of the world’s leading film studios. Voddler is available in Sweden, Norway, Denmark and Finland, and showed over five million films during 2010. Voddler’s mission is to offer a premium service for viewers, content owners and advertisers.