Stockholm and London, 13th July, 2015 — Innometrics, providers of Profile Cloud, the platform for creating actionable customer intelligence for multichannel organisations, today announces that Profile Cloud has won Computing’s Data Management & Governance Award.
Computing’s annual Vendor Excellence Awards celebrate the achievements of technology vendors and service providers who are leading the field of enterprise IT with innovative products, services and solutions that underpin and drive success in both business and public sector organisations. The awards recognise vendors who help their customers deliver competitive advantage, automate business processes, save on costs and protect their organisation and achieve compliance.
Innometrics’ Profile Cloud has helped more than 100 brands personalise their marketing by pulling data together from different silos across the enterprise to create customer profiles. These profiles are then fed back into existing marketing technology to drive insight and power personalised communications.
“We are very proud that Profile Cloud has been recognised by senior IT managers and journalists as a solution that can provide true business value to companies struggling with dispersed customer information in a multichannel, multidevice environment,” says Mattias Ward, Founder and CEO of Innometrics.
“The judges found the Innometrics Profile Cloud to be a standout concept and commendable approach to management and governance, which put it ahead in its category. In addition, the presence of some excellent UK-based customer examples made it a clear winner” explains Peter Gothard, Judging Panel Chair, Computing Vendor Excellence Awards
Innometrics, the people behind ‘Profile Cloud’, is in business to change the way online marketing is run.
With offices in Stockholm, London, San Francisco and Mumbai, Innometrics is giving marketers across the globe access to single ‘Profiles’ of all their customers. These profiles pull data from every silo and evolve in real-time, with customer behaviour.
Profile Cloud works with the technology organisations already have; feeding Profiles back to their existing systems to drive insight and power personalised, consistent conversations across all channels, domains and devices.
More information is available atwww.innometrics.com.
Martha de Monclin
Bijou PR for Innometrics
Tel: 0777 168 2434
Bijou PR for Innometrics
Tel: 0203 741 8154
+33 (0)6 95 34 00 44
Innometrics began life as a philosophy. A desire to inspire more meaningful engagement between customers and organisations. A commitment to empowering a different type of conversation.A customer’s behaviour and interaction with a brand could tell an organisation all they need to know to create personalised experiences and campaigns. Currently brands are unable to capture this information and use it. Profile Cloud from Innometrics enables brands to do this. It is the game changing platform that dynamically combines different sources of customer activity, existing in-house customer data and online behaviour to create one powerful, actionable, real-time profile for each customer. Profile Cloud will power an organisations existing marketing, sales and customer services technologies. Delivering on the need for meaningful engagement and greater return on investment. A reliable partner, Innometrics is trusted by many organisations to help build authentic and meaningful consumer interaction. The company has offices in Stockholm and London.More information is available at www.innometrics.com.