Ecolean AB

Lightweight packages on the go – for the first time shown in Europe

Press release   •   Feb 20, 2012 15:34 UTC

Ecolean is now promoting their latest innovations; aseptic portion packs with an optional attached straw. People are on the go more often and this has led to demands for smaller package sizes and more single serve packs. In addition people live longer and family structures are changing with an increasing number of single-person households.

The portion packs sized 200 and 250 ml developed for ambient distribution are perfect when on the go, for smaller households and fits for example perfect in a child’s lunch box. When emptied, the packages become flat as an envelope and take almost no space in the trash can.

Ecolean packages weigh approximately 50-60% less than conventional cartons or bottles. The packaging material is made from a thin film, part plastic and part natural chalk. The pitcher shaped flexible package has an air-filled handle which makes it easy to grip and pour from.

-  Our customers say that one of the reasons for choosing the Ecolean package is the uniqueness of the package. It helps them to differentiate their products from competitors. The environmental profile of the package combined with consumer convenience are some other benefits that build brand trust, says Peter L Nilsson, Managing Director of Ecolean.

Meet us at  Anuga FoodTec: Hall 6.1, Stand E070, March, 27-30 2012

For more information, please contact Ecolean AB press and marketing responsible:
Anna Annerås
Louise Hobroh
Phone: +46 (0)42 450 45 00

Ecolean develops and manufactures packaging systems for the dairy and liquid food industry. Ecoleans modern lightweight packaging is consumer convenience and environmental concern in one. Ecolean is an international company with its headquarters in Sweden. Founded in 1996 it has commercial activities in more than 30 countries, China and Russia being the largest markets. Ecolean has 260 employees.

Download high resolution pictures here http://www.ecolean.com/en/about/downloads