Tag: carlsberg group
Jul 12, 2012 10:15 CEST The Carlsberg Brand's new positioning, launched last year, encourages consumers to step up and do the right thing and enjoy a Carlsberg as a reward for having done so. Carlsberg's new commercial, to be aired for the first time on 12th July, provides a comical twist to this approach.
Jun 15, 2012 12:55 CEST The Carlsberg UEFA EURO 2012™ app has now reached 2,012,000 downloads. Football fans have been downloading the app in their masses to ensure that they can keep up to date with all the UEFA EURO 2012™ news and get closer to the action. Fans can use the Carlsberg app to vote for the winner of the Carlsberg Man of the Match Award live during every game of the tournament.
Apr 18, 2012 11:02 CEST Following on from last year's global repositioning of its flagship brand Carlsberg, the Group is now in the process of rolling out a rejuvenation program of Tuborg, one of the top ten international premium brands, across many of its key markets.
Jun 08, 2012 09:29 CEST When using this image please always credit Action Images
