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CRAFT SPORTSWEAR NEW APPAREL SPONSOR OF PEC ZWOLLE

Press release -

CRAFT SPORTSWEAR NEW APPAREL SPONSOR OF PEC ZWOLLE

PEC Zwolle will play from the season 2017-2018 in Craft clothing. The club and the sports brand have reached an agreement on a partnership of three seasons. Craft Sportswear will be the official clothing supplier for all representative teams of the club. 

Commercial director Joost Broerse PEC Zwolle, ”I am very pleased about this upcoming collaboration. It makes me proud that the qualitatively strong brand Craft, PEC Zwolle commitment as a flagship to position the teamwear into the spotlight. Due to the excellent experiences of recent years with Craft as underwear sponsor of the club, I have a very positive feeling about the organization and the people who working there. I look forward to this more intensive collaboration with Craft and look forward to the future.”

Adriaan Visser, chairman of PEC Zwolle, ”With Craft we assure us of the knowledge and expertise of a strong international brand. Craft is well known both in Europe and the rest of the world and has more than earned his spurs in many sports disciplines. Yet there is also a regional link, as the Craft Benelux headquarters is located in Zwolle. This makes Craft the ideal partner for us to work with.”

Adri Zwarthoff CEO of Craft Benelux, ”At Craft we already provide many individual athletes with the highest quality clothing. Thus, we have years of experience in supporting participants in the Olympics such as Epke Zonderland and all our ice skaters during the Olympic Games in Sochi. At the same time we are also active in cycling the last decade, where we dress the team of world champion Peter Sagan. The time is now ripe to move towards team sports such as football and also there provide the athletes with our quality clothing. It feels good and familiar to enter this new market on the basis of PEC Zwolle, since we have been working for several years in a pleasant way with this club.”

Topics


Craft is a Swedish brand specializing in clothing for endurance sports where performance and comfort are crucial for a good result. Working closely with elite athletes and constantly developing new materials and technical solutions, Craft offers cutting-edge training and competition apparel. www.craftsportswear.com

Contacts

Daniel Högling

Daniel Högling

Press contact Product & Marketing Director +46 (0) 33 722 33 85

Craft Sportswear

We are a product of sweat and pain, of wind and rain, of falling and rising, and the euphoria experienced when pushing endurance limits. Whether at the Olympics or at home, in the woods or in the streets, we always aim for optimal performance. Just like you, our functional sportswear is raised to race.

Craft is a Swedish brand specializing in clothing for endurance sports where performance and comfort are crucial for a good result. Working closely with elite athletes and constantly developing new materials and technical solutions, Craft offers cutting-edge training and competition apparel. www.craftsportswear.com