Press release -
CURVED FIT - Fjällräven launches new generous cut on popular outdoor trousers
Women looking for comfortable outdoor trousers with a fit that allows more freedom of movement now have a wider choice. For the summer of 2015 Fjällräven is introducing Curved Fit on popular trouser models. Övik Trousers Curved W and Nikka Trousers Curved offer a little extra room over the rear and thighs and a slightly more accentuated waist, for a perfect fit on curvy figures.
With Curved Fit, Fjällräven meets a request from female users who have been asking after trousers for curvy figures. Curved Fit has a more generous cut with a little extra room over the rear and thighs, while at the same time having a slightly more accentuated waist than other trousers. This gives a more comfortable pair of trousers that sits better on curvy figures, without restricting movement, bunching or leaving a gap of excess fabric at the back of the waist.
The popular Övik and Nikka are the first two models being offered with Curved Fit. The traditionally cut models will remain in the range. Both models come with raw length leg endings that can be adjusted to fit individual needs, and both have a waist that is slightly higher at the back to sit comfortably when wearing a backpack.
With the new cut, Fjällräven once again asserts its position as an outdoor specialist with a trousers system that serves a wide range of outdoor needs. Curved Fit complements the already existing Regular Fit with a classic cut and Comfort Fit with a wider cut. Different waist heights are also offered – High, Regular/Mid and Low – and some models come with raw length that can be individually adapted to fit individual leg length.
Övik Trousers Curved W and Nikka Trousers Curved are available in stores from spring 2015.
Name: Övik Trousers Curved Fit
Sizes: Women 34-48
Material: G-1000 Silent: 65% polyester, 35% cotton.
Weight: 430 g in size 38
Colours: Dark Grey,Sand, Uncle Blue, Dark Olive
Sizes: Women 34-48
Materials: G-1000® Original: 65% polyester, 35% cotton. Stretch: 63% Polyamide, 26% Polyester, 11% Elastane
Weight: 394 g in size 38
Colours
Topics
- Leisure
Categories
- 2015 news (spring/summer)
- nikka trousers curved
- övik trousers curved fit
- curved fit
ABOUT FJÄLLRÄVEN
In 1960, Åke Nordin founded Fjällräven in his basement in the town of Örnsköldsvik in northern Sweden. Today the company's timeless, functional and durable outdoor equipment enjoys a global presence and can be found in over 20 countries. Fjällräven's product range comprises outdoor clothing and accessories for men and women as well as backpacks, tents and sleeping bags.
Fjällräven prioritises acting responsibly towards people, animals and nature and encouraging and sustaining public interest in the outdoors. The company is the initiator of two popular outdoor events, Fjällräven Classic and Fjällräven Polar, which attract thousands of participants every year. Fjällräven is a part of the Fenix Outdoor Group. The Group's net sales totalled MSEK 1 865,8 in 2013.
