Press release -

O’Learys Trademark launches new fast casual concept - OBW Outstanding Burgers & Wings

A brand new restaurant concept opens in the city of Stockholm. The menu offers what its name promises - Outstanding Burgers & Wings.

- We really love burgers, but our chicken wings are something special and we are very proud of how they taste, says Nina Wahlström, concept developer at O'Learys Trademark. At OBW the food is prepared with care, served quickly, and has flavors that stays with you.

The burger menu offers many flavors and options. Hamburgers, fish and Oumph!-burger – are served with plenty of toppings. Chicken wings are available as "crispy" with different sauces such as creamy sesame or Momofuku and "sticky”, dipped in a good spicy sauce. On the beverage side there are both alcohol free alternatives as well as beer, wine, cider and drinks.

OBW at Hötorget in Stockholm has 52 seats in an environment that is modern, minimalistic and at the same time warm and welcoming. Architect is Hanna Rosberg at Whyte & Lilja in cooperation with Lomar architects. Soon ordering and payment can be made via a mobile app and later this summer a second OBW at Kungsgatan in Stockholm will open. These units are operated by Local Market Group which also is the franchisee of other concepts in the O'Learys family's brand portfolio; O'Learys, Boston Grill and Bambino's.

- We work in partnership with talented restaurateurs who want to work on long term basis and together with us build lasting value in the restaurant business, says Christian Bellander, CEO at O'Learys Trademark. For OBW as a concept we are inspired by urban environments around the world, not the least the lifestyle along Venice Beach in Los Angeles. Vibrant, dynamic and creative.

For information https://obw.se and contact:
Christian Bellander, CEO: christian.bellander@olearystrademark.com
+46 (0)70-856 03 75

Related links

Topics

  • Corporate Information

Categories

  • outstanding burgers & wings
  • nina wahlström
  • christian bellander
  • stockholm
  • hamburgers
  • burgers
  • chicken wings
  • drinks
  • food
  • franchise
  • franchisee
  • restaurant
  • obw

O’Learys Trademark AB is the concept and brand owner of O'Learys Bar & Restaurant, Boston Grill, Bambino's Great Italian Eatery and OBW. The restaurants are operated as franchise. O'Leary was founded in Gothenburg in 1988 by Jonas Reinholdsson and is currently active in eleven countries with more than 120 restaurants. Total turnover amounted 2015 to 1.86 billion SEK. The target for 2018 is set on establishing additional 120 restaurants, achieving sales of over 3 billion and continued international expansion. The company's core values are Fair, Passionate, Proud.

Contacts

Lars Höglin

Press contact Brand Manager +46 72 194 96 52