Optimizer Invest recruits digital agency profile for CEO position at Catena Media

Robert Andersson, from the digital full service agency River in Stockholm, has been appointed new CEO of Optimizer Invest's portfolio company Catena Media.

Catena Media is one of the gaming industry's largest lead generation companies. After the acquisition of the Dutch online media company LJFK earlier this year, Catena Media enhanced its position in the global iGaming market.

As part of Catena Media's growth strategy, Robert Andersson has been recruited as new CEO. Robert, born 1977, holds an MBA from the University of Stockholm. He joins from the successful digital full service agency River, which is part of the listed agency network Intellecta, where he held the position as CEO during the past five years. Before then, was Director of Business Development for game developer Dice and global director of mobile development of Finnish social media company Sulake.

Optimizer Invest is the main owner of Catena Media.

"We see great growth potential for Catena Media, and therefore we wanted to top the line up with a new CEO," says Henrik Persson, partner of Optimizer Invest. "Robert has a perfect background for this role. His skills in leadership, business development and strategic marketing in digital channels will take the company in the right direction."

"Catena Media is a very interesting company that already has a good market position, but also has great potential to develop into something much bigger," comments Robert Andersson. "I look forward to adding my experience and skills to take the company to the next level," he concludes.

For more information, please contact:

Henrik Persson, partner, Optimizer Invest

henrik@optimizerinvest.com,

Mobile: +34 672083055

Robert Andersson, CEO, Catena Media

robert@catenamedia.com

Mobile: +35 677032928