Bihr Nordic move into 2018 with an exciting partnership with the UK’s number one, and world’s fastest growing motorcycle clothing and apparel brand RST.
RST have an unparalleled reputation for quality and value. RST has a strong brand ethos of attention to detail, safety, world-class customer service and most importantly a passion for motorcycling.
The partnership of Bihr and RST, and the shared values between both brands will undoubtedly prove a strong force, offering dealers and consumers a unique combination of the premium quality products, incredible value and the highest level of service.
RST, the UK’s number one motorcycle clothing and apparel brand, based in Derbyshire England has established itself as a market leader not only in the UK, but Australia, New Zealand and South Africa. The co-operation with Bihr is the launch pad for RST to move into Europe and establish itself across the continent with the core values of quality products representing unrivalled value.
The team behind RST are all passionate motorcyclists, and put every single product through a strict development process before it is released to the market.
RST’s racing pedigree can be seen by its status of Official Safety Partner for the Isle of Man TT and by the numerous race wins and championships it’s riders have achieved in 2016, including; Alex Lowes winning the Suzuka 8HR (and representing RST in both WSBK and MotoGP), Matthieu Lagrive winning Le Mans 24HR, Taz Mackenzie British SuperSport Champion, Carl Berthelsen Norweigan SuperBike Champion, Avalon Biddle FIM Womens Cup Champion, and TT legend Ian Hutchinson with 3 TT victories
Bihr Nordic is located in Gothenburg, Sweden and we are distributor of aftermarket motorcycle, off-road, snowmobile, ATV, PWC & bicycle parts and accessories. Bihr Nordic is the previous company Motorfirman Holger Duell but in January 2017 we changed our name to - Bihr Nordic.
We are the Nordic platform in the European Group - Bihr Europe. We have local dedicated teams and Bihr sales representatives in Sweden, Denmark, Norway. We offer multi local solutions. By capitalizing on our local strengths and by focusing locally on sales and marketing, we will be remain close to our customers’ needs.
Our products and the 350+ brands we represent across Europe are only available through our network of professional dealers and re-sellers. We are a one stop shop for professionals offering the best product portfolio, dedicated expertise in 7 categories and strong trade marketing support. We strive to provide our customers with the best service and aim to create partnerships allowing us to grow together.
We carry the passion for riding and enjoy sharing it with all of our partners! Let’s grow together!