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The Swedish Water and Wastewater Association collaborates with Coast Communications

Press Release   •   Feb 28, 2011 11:19 CET

Clean, healthy water is everyone’s concern

Stockholm - 28 February, 2011 - Coast Communications has been assigned by Swedish Water and Wastewater Association (SWWA) to lead its strategic training in external communication by the Swedish Water and Wastewater Association, SWWA. The first training sessions have already taken place, with the participants giving Coast Communications the highest possible score in an evaluation.

SWWA represents the municipal water boards and their contractors. The members of SWWA deliver fresh water and receive wastewater from over 8 million individuals. This makes them one of Sweden’s most important foodstuff providers and nature conservationists.

”Our members’ duties are of utmost importance to the society as a whole”, says Ulrika Engvall, Manager of Education and Training SWWA. “It is therefore crucial that we provide them with the best possible support and training in their external communication. We have chosen Coast Communications to lead this training mainly due to our prior positive experiences of working with Coast Communications.”

Energy saving, recycling, water quality and bottled water are hot topics in media and the public debate. It is therefore important that the member organizations are well equipped to discuss these topics the public.

“We are both pleased and proud to be delivering complex and prestigious strategic communication training within such an important area,” says Karl Rickhamre, CEO of Coast Communications. “The issues that these organizations deal with are of everyone’s concern. Enabling a good dialogue between the organizations and the public is therefore primordial”.

Amongst the member organizations that have taken part in the training so far are the municipalities of Karlstad, Örebro and Norrtälje, as well as the contractors  Ragn-Sells (Malmö) and Gryaab (Gothenburg) to mention a few.

The training sessions will continue throughout 2011.

Caption: Ulrika Engvall, Manager of Education and Training

For more information, please contact:
Zoë Mutami media desk, Coast Communications
Tel +46 8 402 98 80, cellphone +46 765 36 34 46
zoe.mutami@coast.se

Ulrika Engvall, SWWA, Manager of Education and Training
Tel +46 8 506 002 12, cellphone +46 702 54 15 17
ulrika.engvall@svensktvatten.se

SWWA represents the municipal water boards and their contractors. SWWA’s vision is healthy water and clean lakes. The members of SWWA deliver fresh water and receive wastewater from over 8 million individuals. This makes them one of Sweden’s most important foodstuff providers and nature conservationists. SWWA is a member of the European Federation of National Associations of Water and Wastewater Services (EUEAU) with over 400 million clients.

Coast Communications was founded in 2001 and has its own operations in Stockholm and Copenhagen. The agency focus on Public Affairs and Investor Relations and was voted “Best Agency” in Sweden by its clients in the country’s leading trade magazine, Resume, year 2008. Since 2006 Coast is a proud member of PRGN, the global network for independent agencies by invitation only.

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