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Good to Great Tennis Academy (GTG) partners with Wilson Sporting Goods in multi year deal

Pressmeddelande   •   Jan 13, 2017 08:00 CET


STOCKHOLM – Good to Great Tennis Academy announce today that they have entered a long-term agreement with Wilson Sporting Goods Co., the global leader in performance tennis. Under the terms of the agreement, Wilson will be the exclusive equipment supplier to Good to Great Tennis Academy, providing racquets, balls, strings, grips, tennis bags and stringing machines along with padel equipment. Good to Great Tennis Academy and Wilson will also work together to develop future generations tennis players through scouting and scholarships.

We are very proud to partner with Wilson” said Nicklas Kulti, founding partner at Good to Great Tennis Academy. “This agreement brings two icons of the sport together to work towards a shared mission of elevating the game of tennis and shared vision of being the very best in the world. We look forward to work closely together towards developing the next generation of tennis greats

”We are very excited to join forces with Good to Great Tennis Academy as both our organizations embrace the power of grassroots tennis and want to make sure tennis is accessible to players who aspire to be their absolute best and love this sport as much as we do” said Jonas Schaefer, Grassroots & Promotion Manager, Wilson. “Good to Great’s experience with world class players, developing juniors and coaching tennis players is at the absolute highest level”

Good to Great Tennis Academy has long been known as a preeminent academy and has several developments underway in 2017 to truly rise above the rest, including the development of Catella Arena. This new development will be a leading tennis facility, where recreational players will be able to train alongside current and future tennis stars. This facility will have 14 tennis courts and 6 padel courts, which will provide opportunities for match play, full training and practices.

Similarly, Wilson has a long-track record supporting player performance and in working with many of tennis’ most iconic athletes to develop new products that push the boundaries of innovation. Wilson recently debuted a new design standard for its performance tennis rackets, which started with the co-creation of the 2017 Pro Staff RF97 Autograph racket with Roger Federer. The brand also introduced new Blade and Burn performance tennis rackets with Countervail® technology, which has proven to reduce fatigue and enhance control. WTA #2 ranked Serena Williams, ATP ranked #3 Milos Raonic and ATP #5 ranked Kei Nishikori will play with Wilson rackets with Countervail® during this year’s Australian Open.

Additionally, last week, the Company launched a new premium tennis ball with Roger Federer, the RF Legacy Tennis Ball. This tennis ball is the first to be co-developed with a professional player.

Countervail® is a registered trademark of Materials Sciences Corporation.

Note: Pros often customize the racket they use. Racket specifications on endorsed consumer models may vary from the models used by pros for match-play.

For more information please contact:

Nicklas Kulti
Partner Good to Great Tennis Academy
+46 (0) 70 - 871 04 22 

Jonas Schafer
Grassroots and Promotion Manager Wilson
+49 172 898 44 41

| About Good To Great Tennis Academy | Good to Great World AB, GTG, is a boutique Tennis Academy in Stockholm, Sweden. GTG work with developing tennis players and the vision is to become the leading academy for developing tennis players. Founders of Good to Great Tennis Academy are former ATP professionals Magnus Norman, Nicklas Kulti and Mikael Tillström. They have won Davis Cup for Sweden and been ranked among the best tennis players in the world.

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