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Former VP of Cargill and Truvia® joins the Board of Directors

Pressmeddelanden   •   2014-03-26 07:12 CET

A strategic recruitment of Mrs. Zanna McFerson to the Board of Directors. Formerly with Cargill Inc. and director for its Truvia® sweetener business.

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Partnership announcment with key distributor in Switzerland

Pressmeddelanden   •   2013-03-12 09:49 CET

Announcing the partnership with Trinova Handel & Marketing AG, Switzerland The Real Stevia Company is happy to announce an exclusive partnership with a key distributor for Real Stevia in Switzerland.

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Partnership announcement with Key Distributor in Italy

Pressmeddelanden   •   2013-01-17 13:16 CET

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The Real Stevia Company, Granular AB, Welcomes Canada Approval

Pressmeddelanden   •   2012-12-04 17:36 CET

PRESS RELEASE – FOR IMMEDIATE DISTRIBUTION

Stockholm, December 4, 2012

The Real Stevia Company, Granular AB, Welcomes Canada Approval

The Real Stevia Company is glad to share the positive news from Health Canada (The Canadian Department of Public Health) that steviol glycosides as of last week (November 30, 2012) are now approved as an additive in food and beverages.

Effective immediately, steviol glycosides is now officially a food additive in Canada and permitted to be used to sweeten food and drinks. For more detailed information about maximum use levels and for what product categories steviol glycosides are approved please read the full approval here.

The global market for stevia and steviol glycosides is growing rapidly and Canada is joining the steadily increasing number of countries that have already approved the natural sweetener, amongst others: Japan, China, Australia, New Zealand, Brazil, Israel, Mexico, Norway, South Africa, Paraguay, Russia, Singapore, the U.S. and the EU.

The Canadian market is comparatively small counted in population seize, but the large, strong and well educated segment of ACC’s, aware and caring consumers, makes it strategically important. The Real Stevia Company is looking forward to following the development of the Canadian market with great interest.

 

For more information, please contact:

Filip Enocson
Marketing & Communications Coordinator
Phone: +46 8 704 44 73
filip.enocson@realstevia.com

Granular AB, The Real Stevia Company, är ett svenskt företag grundat 2003, som producerar och säljer  steviaextrakt till den globala livsmedelsindustrin. The Real Stevia Company samarbetar med småjordbrukare i Paraguay och andra länder där steviaplantan odlas och har på så sätt kontroll över hela leveranskedjan. Företaget strävar efter att tillhandahålla en både socialt och miljömässigt hållbar produkt som kan bidra till att höja odlarnas levnadsstandard och samtidigt uppfylla kvalitets- och säkerhetskraven från den Europeiska livsmedelsindustrin. Vi hjälper våra kunder att ta fram attraktiva, välsmakande och hälsosammare stevia-sötade konsumentprodukter.

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The Real Stevia Company, Granular AB, Announces Cooperation with Key Distributor in Denmark

Pressmeddelanden   •   2012-11-29 08:46 CET

PRESS RELEASE – FOR IMMEDIATE DISTRIBUTION

Stockholm, November 29, 2012

The Real Stevia Company, Granular AB, Announces Cooperation with Key Distributor in Denmark

The Real Stevia Company is happy to announce a new strategic partnership with the Danish ingredient distributor LCH A/S, one of the leading suppliers in Scandinavia of ingredients to the food, health food, and pharmaceuticals industry. The LCH-group has its headquarters in Rødovre, Copenhagen and will be our exclusive distributor in Denmark.

“Stevia is a new ingredient to us and we are very happy to be able to include this strategic food additive in our product portfolio thanks to the cooperation with The Real Stevia Company. We especially recognize and appreciate the way the company produces and manufactures their Real Stevia products” –says Jes Skytte, Sales and Marketing Director, LCH-group.

The cooperation with the LCH-group is another step on The Real Stevia Company’s continuous expansion throughout Europe, engaging in close cooperation with key distributors. “We are very happy to have found such a valued partner in Denmark with great experience and expertise as well as contacts within the industry and looking forward to many years of fruitful cooperation together.” says Acting Managing Director Sophia Horn af Rantzien of The Real Stevia Company.

For more information, please contact:

Filip Enocson
Marketing & Communications Coordinator
Phone: +46 8 704 44 73
filip.enocson@realstevia.com

Granular AB, The Real Stevia Company, är ett svenskt företag grundat 2003, som producerar och säljer  steviaextrakt till den globala livsmedelsindustrin. The Real Stevia Company samarbetar med småjordbrukare i Paraguay och andra länder där steviaplantan odlas och har på så sätt kontroll över hela leveranskedjan. Företaget strävar efter att tillhandahålla en både socialt och miljömässigt hållbar produkt som kan bidra till att höja odlarnas levnadsstandard och samtidigt uppfylla kvalitets- och säkerhetskraven från den Europeiska livsmedelsindustrin. Vi hjälper våra kunder att ta fram attraktiva, välsmakande och hälsosammare stevia-sötade konsumentprodukter.

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Premium Ice Cream Producer Launches the New Generation of Ice Cream

Pressmeddelanden   •   2012-11-05 10:43 CET

PRESS RELEASE – FOR IMMEDIATE DISTRIBUTION

Stockholm, November 5, 2012

Premium Ice Cream Producer Launches the New Generation of Ice Cream

Swedish premium ice cream manufacturer Alvestaglass launches a new generation of stevia sweetened ice cream and is the first ice cream producer to have entirely replaced artificial sweeteners in their product portfolio.

Alvestaglass launched their first three ice-creams sweetened with stevia only a few months ago in Sweden and the products were an instant hit. Following up on the success, Alvestaglass now expands the range with seven new flavors and launches with what they call a whole new generation of ice creams  low on carbs and sugar and no artificial sweeteners. Check out the new generation of healthier ice creams here.

In the words of Dan Isaksson, Head of Production at Alvestaglass “Artificial sweeteners don’t belong in premium quality products so as soon as we found out about stevia we were very eager to try it. The new generation of ice creams appeals to everyone since it cuts down on carbs, calories and sugar and contains no artificial sweeteners but still has the same creamy, full and round taste you expect from a proper ice cream. No compromises on flavor, just really good and healthier ice cream. Thanks to the collaboration with The Real Stevia Company we managed to quickly find a good formula with stevia and create the first three flavors that gave us the knowledge and confidence to continue and expand our stevia line.”

Alvestaglass has made quite an astonishing journey the latest years, from a local manufacturer to a premium ice cream producer with nationwide distribution through some of the major retailers in Sweden. “We want to be able to give all our customers a head start so we are very happy to have been able to assist Alvestaglass in making these well tasting products.  Stevia is a new ingredient to many companies and we want our customers’ products to be as healthy and well tasting as possible, thus it’s important to collaborate and provide them with formulation support.” – says Sophia Horn af Rantzien, Acting Managing Director of The Real Stevia Company.”

 

For more information, please contact:

Filip Enocson
Marketing & Communications Coordinator
Phone: +46 8 704 44 73
filip.enocson@realstevia.com

Granular AB, The Real Stevia Company, är ett svenskt företag grundat 2003, som producerar och säljer  steviaextrakt till den globala livsmedelsindustrin. The Real Stevia Company samarbetar med småjordbrukare i Paraguay och andra länder där steviaplantan odlas och har på så sätt kontroll över hela leveranskedjan. Företaget strävar efter att tillhandahålla en både socialt och miljömässigt hållbar produkt som kan bidra till att höja odlarnas levnadsstandard och samtidigt uppfylla kvalitets- och säkerhetskraven från den Europeiska livsmedelsindustrin. Vi hjälper våra kunder att ta fram attraktiva, välsmakande och hälsosammare stevia-sötade konsumentprodukter.

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The Real Stevia Company, Granular AB, Continues Leading Position within the ISC

Pressmeddelanden   •   2012-10-25 15:55 CEST

PRESS RELEASE – FOR IMMEDIATE DISTRIBUTION


Stockholm, October 25, 2012


The Real Stevia Company, Granular AB, Continues Leading Position within the ISC

The Real Stevia Company is happy to announce that Zanna McFerson from Cargill will take over as President of the International Stevia Council (ISC) as of October 17, 2012. The new leading team of the ISC was elected at last week’s Annual General Assembly in Stockholm.

Founder of The Real Stevia Company, Carl Horn af Rantzien, has finished his term as President of the ISC after two eventful and successful years. Carl Horn af Rantzien will however continue his commitment to the board as he was re-elected to serve as vice president for the coming term. “It has been two incredibly exciting years as president of the ISC, especially since we finally managed to get Steviol Glycosides approved as food additive in Europe which is one of the biggest milestones in the stevia industry ever.”

Sebastian Winkelhaus from Verdure Science will continue to serve as treasurer and other new appointments to the board for the coming term are Larry Fernandes from Ingredion and  Jordi Ferre from PureCircle. For more information about the ISC’s new leading team, please read more here.

 

For more information, please contact:

Filip Enocson
Marketing & Communications Coordinator
Phone: +46 8 704 44 73
filip.enocson@realstevia.com

 

Granular AB, The Real Stevia Company, är ett svenskt företag grundat 2003, som producerar och säljer  steviaextrakt till den globala livsmedelsindustrin. The Real Stevia Company samarbetar med småjordbrukare i Paraguay och andra länder där steviaplantan odlas och har på så sätt kontroll över hela leveranskedjan. Företaget strävar efter att tillhandahålla en både socialt och miljömässigt hållbar produkt som kan bidra till att höja odlarnas levnadsstandard och samtidigt uppfylla kvalitets- och säkerhetskraven från den Europeiska livsmedelsindustrin. Vi hjälper våra kunder att ta fram attraktiva, välsmakande och hälsosammare stevia-sötade konsumentprodukter.

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The Real Stevia Company, Granular AB, Announces Cooperation with Key Distributor in Europe

Pressmeddelanden   •   2012-09-19 11:07 CEST

PRESS RELEASE – FOR IMMEDIATE DISTRIBUTION

Stockholm, September 19, 2012


The Real Stevia Company, Granular AB, Announces Cooperation with Key Distributor in Europe

The Real Stevia Company is happy to announce a new strategic partnership with Ewalco, one of the leading suppliers in Sweden of ingredients to the food and animal feed industry. The company was founded in 1980 and has today an extensive network with customers in Sweden and Europe as well as overseas. Ewalco will be one of our key distributors on the European market and our exclusive distributor in Sweden.

In the words of Mattias Petersson, CEO of Ewalco, “The cooperation with The Real Stevia Company is important to us, not only because stevia is a new ingredient of great significance to the industry but also since our two companies share values and work with customers in similar ways. Just as The Real Stevia Company, we work closely with our customers throughout the development process from initial idea to finish product”

The cooperation with Ewalco is another step on The Real Stevia Company’s continuous expansion, engaging in close cooperation with key distributors, throughout Europe. “We are tremendously happy about this new strategic partnership  with Ewalco since it not only enforces our role on the European market at large but also fortifies our position in Sweden with a highly valued and respected company within the industry”- says Acting Managing Director Sophia Horn af Rantzien of The Real Stevia Company.

We look forward to many years of fruitful cooperation with Ewalco and have great confidence in our joint ventures on the Swedish market.

 

For more information, please contact:

Filip Enocson
Marketing & Communications Coordinator
Phone: +46 8 704 44 73
filip.enocson@realstevia.com

Granular AB, The Real Stevia Company, är ett svenskt företag grundat 2003, som producerar och säljer  steviaextrakt till den globala livsmedelsindustrin. The Real Stevia Company samarbetar med små jordbrukare i Paraguay och andra länder där steviaplantan odlas och har på så sätt kontroll över hela leveranskedjan. Företaget strävar efter att tillhandahålla en både socialt och miljömässigt hållbar produkt som kan bidra till att höja odlarnas levnadsstandard och samtidigt uppfylla kvalitets- och säkerhetskraven från den Europeiska livsmedelsindustrin. Vi hjälper våra kunder att ta fram attraktiva, välsmakande och hälsosammare stevia-sötade konsumentprodukter.

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The Real Stevia Company, Granular AB, Welcomes Norway Approval

Pressmeddelanden   •   2012-09-05 10:36 CEST

 

PRESS RELEASE – FOR IMMEDIATE DISTRIBUTION

Stockholm, September 5, 2012


The Real Stevia Company, Granular AB, Welcomes Norway Approval

The Real Stevia Company, Granular AB, welcomes the approval of steviol glycosides in Norway, making the food additive authorized and available in the entire Nordic region.

The global market for stevia and steviol glycosides is growing continuously. Less than four years after the approval in the US, almost half of all American households have at least one stevia sweetened product in their home according to food and beverage consultancy Mintel.

Less than a year after the approval of steviol glycosides as a food additive within the European Union, Norway is following the same path and has now officially adopted the EU regulation 1131/2011 on steviol glycosides. To read the unofficial Norwegian translation of the EU regulation please click here.

The Real Stevia Company is especially happy about the decision since it also enables for several of our customers in northern Europe to finally be able to sell stevia products to the entire Nordic region.

 

For more information, please contact:

Filip Enocson
Marketing & Communications Coordinator
Phone: +46 8 704 44 73
filip.enocson@realstevia.com

Granular AB, The Real Stevia Company, är ett svenskt företag grundat 2003, som producerar och säljer  steviaextrakt till den globala livsmedelsindustrin. The Real Stevia Company samarbetar med små jordbrukare i Paraguay och andra länder där steviaplantan odlas och har på så sätt kontroll över hela leveranskedjan. Företaget strävar efter att tillhandahålla en både socialt och miljömässigt hållbar produkt som kan bidra till att höja odlarnas levnadsstandard och samtidigt uppfylla kvalitets- och säkerhetskraven från den Europeiska livsmedelsindustrin. Vi hjälper våra kunder att ta fram attraktiva, välsmakande och hälsosammare stevia-sötade konsumentprodukter.

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The Real Stevia Company, Granular AB, Announces Second Round of Proficiency Testing Program

Pressmeddelanden   •   2012-06-13 14:18 CEST

PRESS RELEASE – FOR IMMEDIATE DISTRIBUTION

Stockholm, June 12, 2012

The Real Stevia Company, Granular AB, Announces Second Round of Proficiency Testing Program
The Real Stevia Company announces a second year of participation in the International Stevia Council’s (ISC) Proficiency Testing Program (PTP).

After a particularly successful first year of the PTP, The Real Stevia Company continues the close partnership together with the other members of the ISC in order to raise analytical standards within the young and rapidly growing stevia industry.

In the words of ISC’s President Carl Horn af Rantzien: “The PTP ensures that consistent analytical methods and reference standards are used throughout the industry in measuring steviol glycoside content and is designed to help companies determine the quality of their stevia products.”

Stevia as a sweetener in food and beverage is new to many companies around the world and cooperation is needed in order to create necessary common quality standards. Therefore the Proficiency Testing Program was established in order to create universal and more exact standards of measuring of steviol glycoside content.

“The PTP has proven to be just as successful as we had hoped for, why a continuation of the program is natural. It is important for all serious and professional actors within the stevia industry sector to establish common standards in order to create products with better and more exact quality” says Torbjörn Sandberg MD of The Real Stevia Company.

For more information about the ISC’s Proficiency Testing Program please visit: 
http://www.internationalsteviacouncil.org/proficiency-testing

For more information, please contact:
Thomas Backelin, Supply Chain Director
thomas.backelin@realstevia.com 
+46 70 717 47 45

Granular AB, The Real Stevia Company, är ett svenskt företag grundat 2003, som producerar och säljer  steviaextrakt till den globala livsmedelsindustrin. The Real Stevia Company samarbetar med små jordbrukare i Paraguay och andra länder där steviaplantan odlas och har på så sätt kontroll över hela leveranskedjan. Företaget strävar efter att tillhandahålla en både socialt och miljömässigt hållbar produkt som kan bidra till att höja odlarnas levnadsstandard och samtidigt uppfylla kvalitets- och säkerhetskraven från den Europeiska livsmedelsindustrin. Vi hjälper våra kunder att ta fram attraktiva, välsmakande och hälsosammare stevia-sötade konsumentprodukter.

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Kontaktpersoner 3 kontaktpersoner

  • Presskontakt
  • Marketing & Communications Director
  • fredrik.soderhielm@realstevia.com
  • +46733836429

Om The Real Stevia Company - GRANULAR AB (publ)

Good! Good for you! Good for the world!

The Real Stevia Company producerar, utvecklar och säljer Stevia från Paraguay & Kina till den globala livsmedelsindustrin. Bolaget grundades i Sverige 2003 av Carl Horn af Rantzien.

Stevia godkändes i EU som ingrediens i december 2011. I USA godkänt sedan 2008.

The Real Stevia Company samarbetar med småjordbrukare huvudsakligen i ursprungslandet Paraguay där steviaplantan odlas och har på så sätt kontroll över hela leveranskedjan.
Företaget strävar efter att tillhandahålla en både socialt, hälsomässigt och miljömässigt hållbar produkt som kan bidra till att höja odlarnas levnadsstandard, uppfylla kvalitets- och säkerhetskraven från livsmedelsindustrin och komma slutkonsumenterna till nytta.

Adress

  • The Real Stevia Company - GRANULAR AB (publ)
  • Igeldammsgatan 22A
  • 112 49 Stockholm
  • Sweden
  • Vår hemsida

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