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AXOR Montreux: Authenticity in Perfection

Pressmeddelande   •   Apr 03, 2018 10:26 CEST

New Classic Product Portfolio for Bath and Kitchen.

Drawing from an era of increasing prosperity and dynamic modernization, AXOR and the Stuttgart-based Phoenix Design Studio have created a bath and kitchen collection in the style of the first industrially manufactured fittings. With authentic forms and defining design features of the early 20th century, AXOR Montreux is an iconic collection that stylistically reflects on a time of scientific and cultural change. Functionally, it delivers the highest qualitative standards and acknowledges the technological advancements of the age. The products have the Swedish Type Approval.

„The style and industrial production methods of the early 20th century still hold value today. We have re-interpreted these features with great precision and workmanship to offer our customers the best in design and functionality – in the bathroom and, for the first time, in the kitchen“, Göran Svedebäck, sales manager of Hansgrohe Sweden, comments on the market launch.

The Evolution of Industrial Design

Reminiscent of the archetypical design of the first industrially manufactured bath and kitchen fixtures, AXOR Montreux is characterized by additive forms and charming stylistic detailing. Industrial design elements, such as pipes and valves, were not only combined with classical details (e.g. delicate cross handles and ceramic inlays), but also with contemporary lever handles. A unique reminiscence of this time also includes a bridge variant of the three-hole washbasin mixer.

Technologically Advanced

Functionally speaking, AXOR Montreux stands for technological advancement: state-of-the-art technology and engineering turn taps, shower pipes and accessories into charming and innovative re-interpretations of the 20th century without compromising comfort. The first classical kitchen taps from AXOR allow for maximum operability around the sink with swivel and pull-out spouts. In the bathroom, taps with lower and higher spouts now accommodate different comfort zones. Ease-of-use is also evident in the new AXOR Montreux Showerpipe: operating elements for overhead and hand shower are separated with ergonomic lever handles.

Authentic, precise design and state-of-the-art industrial manufacturing processes characterize the new bath and kitchen taps; the latter is evident in the distinctive finishes that the bathroom products are available in: chrome and nickel. Nickel is applied using the highly intricate PVD (physical vapor deposition) technology, by which a coating is applied in a vacuum using steam. This leaves the fixtures extremely scratch and abrasion resistant.

Varumärket AXOR

AXOR utvecklar, konstruerar och producerar kranar, duschar och tillbehör till lyxiga badrum och kök – till perfektion. Speciella avantgardeprodukter och kollektioner skapas på högsta estetiska och tekniska nivå. Några av dem ses idag som klassiker innanför badrumsdesign. Gemensamt för dem alla är att de följer tanken ”Form follows Perfection”: Produktutvecklingen är först färdig när intet mer kan tillfogas eller tas bort. Genom mer än 20 år har tongivande designobjekt blivit utvecklade efter detta recept i samarbete med några av världens största designers, bl.a. Philippe Starck, Antonio Citterio, Jean-Marie Massaud och Patricia Urquiola. AXOR är ett märke inom Hansgrohe Group.