The FaceApp Incident: What We’ve Learned from the Backlash

Blog posts   •   Aug 19, 2019 16:00 CEST

Could the latest viral app have taught us something valuable about how we think about privacy? Unless you’ve been living under a rock, you’ll have heard about FaceApp, a smartphone application that went viral for the second time in two years this summer.

​Ethical Marketing 101: Humanization vs. Personalization

Blog posts   •   Aug 02, 2019 13:31 CEST

Jason T. Voiovich is back to talk to us about Humanization vs. Personalization in Marketing - and how to effectively reach your customer through more ethical and more meaningful marketing. Doing the right thing, in other words, and it just might pay off!

Is Our Obsession with Data Killing Our Marketing Efforts? Rehumanizing Marketing with Jason T Voiovich

Blog posts   •   Jul 01, 2019 15:34 CEST

Is our obsession with collecting data hurting our marketing efforts ... and our Bottom Line? If you think data is king, think again! Idka's Elizabeth Perry talks with veteran marketing expert, Jason T Voiovich, about what we're doing wrong as marketers, and what we can do better.

The European Association of Data Protection Professionals (EADPP) Chooses Idka as its Online Platform for Private and Encrypted Collaboration, Communication and Storage

Press releases   •   Jun 20, 2019 11:57 CEST

The European Association of Data Protection Professionals (EADPP), a non-profit association of data protection professionals, and Idka, an online collaborative platform rooted in digital privacy, today announced that EADPP will offer Idka to all its members. Idka will give EADPP members an encrypted communication, collaboration, file sharing, and storage platform that keeps user data safe.

The GDPR Turns One: How It’s Affecting Business Worldwide

Blog posts   •   May 29, 2019 12:48 CEST

Happy Birthday, GDPR! As the General Data Protection turns 1 year here in Europe, we've seen its effects on businesses worldwide. ... But is it enough? To celebrate, we spoke with journalist, author, editor and serial entrepreneur, Mitch Ratcliffe, who took us back to the early days of the Internet, what privacy looked like then, through to what it looks like now.

Yes, There is Life After Facebook

Blog posts   •   Mar 18, 2019 14:36 CET

Ever wonder what happens when you delete Facebook? Does the world come to an end? Does it hurt your business or take away from those millions of eyeballs you were going to reach with social media marketing? Read one person's account of their Life After Facebook.

Imagine a Social Platform with No Political Bias

Blog posts   •   Mar 01, 2019 10:00 CET

​There is a reason the word techlash made Oxford Dictionary’s Word of the Year shortlist in 2018. The word refers to a “strong and widespread negative reaction to the growing power and influence of large technology companies ...” Political manipulation on social media tops the list for causes of techlash. Here we explore how the manipulation works, and offer suggestions on how to avoid it.

Privacy in messaging apps: How to know if your group chats are secure

Blog posts   •   Feb 13, 2019 14:17 CET

When it comes to privacy and security issues, messaging apps don’t get enough attention. While an increasing number of people are concerned about social media platforms abusing their personal data, not many realize that most messaging apps are just as much of a liability. We’ve rounded up a few telltale signs to look out for, and outlined what a secure messaging service should look like.

For the Love of Privacy

Blog posts   •   Jan 14, 2019 16:48 CET

We look back on 2018 as the year the conversation around Digital Privacy went mainstream. We attended several conferences in Europe where privacy was the focus of discussion. While we appreciate the increased awareness of privacy, particularly with the introduction of GDPR, we have some thoughts for the privacy conference organizers that we'd like to share.

Don't Look for Another Facebook

Blog posts   •   Jan 07, 2019 14:06 CET

There's a movement underway in Cyberspace. People have grown tired of the antics of BigTech players like Facebook, who's businesses are built upon harvesting and selling user data. Rather than attempting to profit from the very information people entrust us with, we've chosen to put privacy first. If you're looking for another Facebook, you've come to the wrong place. Read on to hear why.

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About Idka - be social, stay private ®

Collaborate, share files, discuss and exchange thoughts without sacrificing your privacy online on Idka!

Idka is a private and safe platform and we will protect your data. You can share anything you want, from photos to important work material, talk to friends and family and the data remains private. We do not share your data, you control the sharing. Idka combines functionality that is otherwise spread across several services, all integrated in a super simple and effective user experience. With Idka you can be social and stay private.

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