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REDKEN for Alberta Ferretti NYFW SS15

Nyhet   •   Sep 23, 2014 09:00 CEST

Spring/Summer 2015

Hair by Guido, Redken Global Styling Director

Redken Global Styling Director Guido played up Alberta Ferretti’s Spring/Summer 2015 collection with a natural, hippy-inspired hairstyle for the runway. To achieve this beautiful, undone look, Guido used Redken’s fashion waves 07 texturizing sea spray and a curling iron to create the perfect combination of a natural, undone texture and feminine waves.

"At this moment in time, easy hair feels the most modern, and that’s the overall feeling we get with this hairstyle. The Alberta Ferretti girl is kind of a hippie, but still very feminine and soft, so I left the hair a bit natural, with some nice chunky texture and loose curls. I sprayed fashion waves 07 throughout the hair, and then used two different sized curling irons to add more movement. Then, I applied more fashion waves 07 to pull out the curls a bit, creating that nice matte texture."

Guido, Redken Global Styling Director

Redken Products Used:
Diamond Oil Shampoo Rek price SEK 290
Diamond Oil Conditioner Rek price SEK 330
fashion waves 07 sea salt spray. Rek price SEK 295

Create the Look:

1. Start with clean hair by washing with Diamond Oil Shampoo and Conditioner.

2. Rough blow-dry, and then create a messy center part using fingers.

3. Use a round brush to blow-dry the front of the hair until smooth.

4. Spray fashion waves 07 sea salt spray throughout the hair to create some texture.

5. Create additional movement by loosely wrapping underside pieces of hair around a ½-inch curling iron and face-framing pieces around a 1-inch curling iron.

6. Apply another mist of fashion waves 07 sea salt spray throughout the hair to pull out some of the curl.


Photos by Lucas Flores Piran for Redken

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