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Norwegian Cruise Line appoints cruise brand specialist as new Managing Director Europe

Press Release   •   Jun 30, 2015 16:43 CEST

Wiesbaden, June 30, 2015. Norwegian Cruise Line announced today that Christian Böll has been appointed as Managing Director for Europe and will lead the teams in the company’s newly opened Southampton office as well as its existing European office locations in Germany and Malta as of July 1, 2015. He will be based in Germany and report directly to Francis Riley, Senior Vice President International Sales & Operations.

„We are thrilled to announce the appointment of Christian Böll, a well-respected and talented marketer with a wealth of experience and a true cruise enthusiast. We welcome him to Norwegian, where his extensive industry know how will play a vital role in better positioning the Norwegian Cruise Line brand and our innovative Freestyle Cruising concept in our European key markets“, says Francis Riley.

Over the last couple of years, Christian Böll successfully managed different tourism brands and has initiated innovative branding concepts to better meet demand and the requirements of different target groups. Before joining international Steigenberger and Schörghuber hotel group (Arabella Sheraton), he played a major role in the launch and expansion of German cruise lines AIDA and Arosa. In his last role, he headed marketing and sales as managing director of German river cruise brand nicko cruises.

About Norwegian Cruise Line

Norwegian Cruise Line is an internationally operating cruise line headquartered in Miami, Florida with two offices in Wiesbaden and London overseeing operations in Europe.

Norwegian Cruise Line is the innovator in cruise travel with a 48-year history of breaking the boundaries of traditional cruising, most notably with the introduction of Freestyle Cruising which revolutionised the industry by giving guests more freedom and flexibility. Today, Norwegian invites guests to “Cruise Like a Norwegian” on one of 13 purpose-built Freestyle Cruising ships, providing guests the opportunity to enjoy a relaxed cruise holiday on some of the newest and most contemporary ships at sea. In August 2014, the line was named “Europe’s Leading Cruise Line” for the seventh consecutive year, as well as in October 2014, for the second consecutive year, “Caribbean’s Leading Cruise Line” by the World Travel Awards. In addition the company has received the World Travel Award as “World’s Leading Large Ship Cruise Line” from 2012 to 2014.

Norwegian Cruise Line’s largest Freestyle Cruising ship to date, Norwegian Epic, debuted in June 2010 and, in the United States, has been named “Best Overall Cruise Ship” by the readers of Travel Weekly two years in a row and “Best Ship for Sea Days” by Cruise Critic. The Company recently took delivery of its most innovative ship to date, the 4.000-passenger Norwegian Getaway in the first quarter of 2014. The Company has four 4.200-passenger vessels on order at Meyer Werft: Norwegian Escape with delivery scheduled in the autumn of 2015, Norwegian Bliss with delivery in the spring of 2017 and two further ships with delivery in the spring of 2018 and autumn of 2019.

High resolution, downloadable images are available at www.ncl.eu/news

Further information and bookings in travel agencies or at:
NCL (Bahamas) Ltd., Wiesbaden Office
Continental Europe Branch
Kreuzberger Ring 68, 65205 Wiesbaden, Germany 
 
From Sweden: Tel: +46 8 403 087 02
From other European countries (toll-free from landline): Tel.: 00800 03 10 21 21; Fax: 00800 03 10 21 22
E-mail: reservations@ncl.com
Internet: www.ncl.eu

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