Frontcast, who has installed 120 Digital Signage System in commercial stores for ADTV during 2009, now signed a 5 year contract with the intention to install an additional 1380 stores within 2 years. Initially, 500 stores will be installed during Q1-2010
"For Frontcast this agreement is a confirmation of good cooperation based on good products and trust. The installation includes 1-2 22” monitors a media player that is connected to the Internet via mobile 3G. The files are updated via Internet from any pc or mac. The versatility of the system makes it extremely flexible for media buyers to choose the best ways of showing their specific commercial in sense of time and location. Through trigger technology it will, in the future, also be possible to trigger commercials depending on weather etc. The possibilities are more or less unlimited. We are strengthening Frontcasts position at the top of Digital Signage companies in Scandinavia and the future looks extremely promising"said Kim Zetterberg, CEO Frontcast Media Europe.
"2009 has been a really good year for ADTV. Since we installed the 120 stores in June, we have achieved good sales, and interest in advertising has been great among the brands that are strong in convenience stores. The surveys we mandated, with GfK, shows that our advertisers get superior attention compared to any other exposure in the shop, and we have a strong impact on sales. A successful 2009 has enabled us to build up financial conditions to increase the pace of expansion. We now look forward to offering our advertisers the opportunity to increase their attention and sales in many more stores, "said Daniel tenglar Ferber, founder and CEO of ADTV.
Frontcast Media Europe AB was founded in 2002 with the vision to become one of the largest distributors of digital media. Frontcast provides hardware and software that enable the distribution and playback of digital file formats. By working closely with systems integrators, Frontcast offer complete, cost-effective total solutions for digital communications.
For more information, please contact:
Kim Zetterberg, CEO Frontcast Media Europe AB
Mobil: +46 70 667 23 30
Daniel Tengle Ferber, Founder and CEO, ADTV
Mobil: +46 732 142 666
Frontcast Media Europe AB grundades 2002 med visionen att bli en av de större distributörerna inom digitalt media. Frontcast tillhandahåller hårdvara samt mjukvara som möjliggör distribution samt uppspelning av digitala filformat. Genom nära samarbete med bl.a. systemintegratörer erbjuder Frontcast media kompletta, kostnadseffektiva totallösningar för digital kommunikation.