Halda Watch Co.

Halda Enters the Most Luxurious Watch Retailer Imaginable

Pressmeddelande   •   Nov 14, 2011 09:34 CET

We are proud to announce that Halda have reached an agreement with one of the world’s absolute most luxurious retailer of watches; the newly opened, and spectacular boutique, solely focused on exclusive and exotic timepieces at the flagship store of El Corte Inglés in Madrid, Spain.

The boutique, which is determined only to feature the most exclusive, innovative, and unique watches, found the Halda Space Discovery to be a perfect timepiece for its special section of collector items.

We have received great response from Spain, where some of our very first customers are to be found. With the bold ambition that El Corte Inglés have stated, we were very pleased when they specifically asked for Halda to be a part of their new flagship store and that I got the opportunity to educate the store staff myself. Also, the fact that we share the belief that you cannot compromise if you want to be among the best, makes us really proud to be part of El Corte Inglés in Madrid.

Mikael Sandström, CEO, Halda Watch Co.

The store is located at Paseo de la Castellana, Calle Raimundo Fernández Villaverde 79, and you can visit the store website here!

About Halda Watch Company
Halda Watch Company was founded in 1887 by Swedish watch-maker Henning Hammarlund. It quickly became a worldwide success known for its advanced fine mechanics and quality.
Halda watches featured on prominent people such as HMK Oscar II and renowned Swedish writer August Strindberg and the watches were also honoured with several international awards in competition with the very best watch producers at that time. In 2009, Halda Watch Company was brought back to life by watch entrepreneur Mikael Sandström, through the  introduction of the concept and plans for the modern Halda – the Halda Space Discovery, Limited Edition, first released on the market in 2011.
The Haldas of the 21st century follows the devise of its founding father, Henning Hammarlund – to never compromise with quality or function. For its’ manifestation of advanced and pioneering technical engineering and fine mechanics, the Halda Space Discovery was honoured with a placement in the Swedish pavilion at the World Expo 2010 in Shanghai. In 2011, it features as part of the exhibition ‘NASA – A Human Adventure’, world premiering at National Museum of Science and Technology in Stockholm.

For more information, please contact: info@haldasweden.com