HTL hotels

HTL hotels presents mobile key app as part of an innovative digital focus creating simplicity for the guests

Press Release   •   May 20, 2014 09:00 CEST

With their smart phone as a key, self-service check-in and booking available 24/7, all guests at HTL can enjoy an easy and personalised hotel stay. 

Inspired by the best booking and e-commerce platforms of today, HTL is launching a 24/7 boooking and check-in system to simplify the hotel experience. 

It is easy to check in at HTL. The guests can choose if they want to check in while on their way and receive the room key directly in their mobile phone, or if they rather use the hotel’s check-in tablet to receive a key card. Either way, there is no more queuing at a reception.

The smartphone app which provides the room key  also provides hotel information and a city guide. It is now being tested and will be available for use starting this spring. HTL has chosen Zaplox as their partner for mobile keys, since their solution offers much of what guests require, and is compatible with platforms like iOS and Android. The system for the communication between mobile keys and locks uses the latest energy saving bluetooth low energy standard, BLE.

”To handle keys via mobile phones is a breakthrough in the hotel industry. Key apps open up new possible ways to communicate with guests and will offer them a positive experience already before they arrive at the hotel.” says Magnus Friberg, CEO at Zaplox.

To make the stay even smoother, HTL has completely removed the check-out process. This is possible since the stay is pre-paid .

Digital platforms with a focus on quality

All digital platforms have been created by revising the existing hotel solutions, removing the old and traditional ways with an eye towards the industries that are best at e-commerce and smart check-in. From this, a new user-friendly platform was created as an innovation for its industry, with a simplified booking flow, clear pricing and simple check-in.

To HTL high quality  in all details is fundamental, and the digital experience is no exception.

- We have focused on improving the traveller’s experience and on providing the information they want, while having the courage to remove any unnecessary details. These are key values for HTL as a whole, including our digital platforms, says Gül Heper, Commercial Manager HTL hotels.

Mirroring in the hotel rooms

HTL caters to the new generation of travellers,  those who take an individualised media offering for granted. Through wifi the guests can connect  their own device to the LED screen in the rooms to watch their choice of movies and listen to their music. This is made simple with the help of Miracast and Airplay.

For more information about HTL, please contact:

Gül Heper, Commercial Manager HTL Hotels
gul.heper@htlhotels.com, Tel: +46 72 386 94 52

For more information about Zaplox, please contact:
Magnus Friberg, CEO Zaplox
magnus.friberg@zaplox.com , Tel +46 70-658 07 60

The essence of a great hotel experience.
HTL is a new hotel chain for the modern traveler who wants a great hotel experience in the best city centre locations at an attractive price.
The idea is simple: leave out the unnecessary and enhance the quality of the necessary.
HTL has global ambitions and the plan is to have 20 HTL up and running in major Nordic cities within five years. The first HTL opened in Stockholm May 2014.