LELO

LELO introduces new display solutions.

Pressmeddelande  •  2009-09-03 11:24 CEST

Stockholm, Sweden 3 Sept, 2009. - LELO new outstanding offer to all our clients - three new display solutions to add even more appeal to our award-winning pleasure objects. Encouraging existing customers to order more of LELO's products, supplying free display solutions according to the quantity of sex toys they choose to buy.

Visual merchandising and catching people's attention and holding it are everything at the moment. To compete in the current climate, LELO believe you have to offer more, so this why LELO decided to increase every retailers chance to do so with our new LELO display solutions.

The LELO creative team has worked closely with top designers from high-end cosmetic houses to ensure these display solutions meet the standards your customers expect. These stylish units perfectly complement the sophisticated and approachable image of LELO; made from ultra-light and high-quality materials, they are easy to relocate and built to last, with seven layers of protection against scratching and other hazards of the retail space. They include the correct power supplies for all our worldwide markets, while each individual unit benefits from LED light fixtures, to consume less energy, run effectively for more than 8000 working hours and all our displays are lockable.

NOTE TO EDITORS: For additional information and high-resolution images, please contact:

Miroslav Slavic

LELO | CEO

M: +46 (0)70 865 33 00

T: +46 (0)8 440 04 66

E: miroslav.slavic@lelo.com

LELO is a Swedish sex life accessory label with distinct design philosophy and brand profile. Drawing inspiration from the fashion- and beauty industries, our pleasure objects breathe an air of simplicity, sensuality and sophistication. With an avant-garde approach and an affordable mid- to premium price range, LELO provides a high-quality alternative to the conventional erotic market space. We aim to please a modern clientele of women - and their partners - with high sexual integrity and a keen eye for design. By imbuing the look, the feel and the function of our pleasure objects with sensual purpose, they become natural accessories to be enjoyed again and again. Co-founded in September 2003 LELO is headquartered in Stockholm, Sweden, and is available on more than 40 international markets.

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