Groomingbox International AB

Official Launch of – a global online store for Men

Press Release   •   Jul 12, 2013 19:57 CEST

Groomingbox International AB has today, on July 12th, launched its own e-commerce store for Men - 

Alicja Chlebna, the CEO & co-founder of Groomingbox International AB, responsible for and comments:

“The market for grooming products is a fast growing market dominated by retail chains. We currently see a consumption shift from traditional retail to modern e-tail and it offers a great opportunity for our business. Today there is a lack of global e-commerce services for Men that provide everything a Man needs, from razors to sports supplements."

Our team launched, a global online subscription for Men and now we are ready to offer a vertical service with the e-tail store - - providing a wide service for Men online. is the first global online subscription service offering a new box every second month, with exclusive original size grooming, fashion and lifestyle products for Men - available at a discount price. With the Groomingbox you get a smart tailored elegant set with all must-have grooming essentials that a modern Man needs. We have created the service that selects for you, saves your time and money. At the same time it guarantees that you look awesome! is a vertical channel and a supplementary solution of where you can find all the products from Groomingbox – for a regular price - and enjoy them every day. At Grooming Factory every man can find well-known brands, as well as those rare ones, from different shelves and price levels. Our ambition is to be one of the most recognizable grooming e-commerce stores for Men. We want to give our customers a very positive shopping experience and a smart complete solution where each Gentleman can buy his favourite grooming, hygiene products and sports nutrition in one place. Each Man will experience uniqueness with us, extravagance and comfort” -  says Alicja Chlebna.

For more information we invite you to visit our website –

Contact: Alicja Chlebna, CEO Groomingbox International AB, Mobile: +46 (0)72-307 48 00,  E-mail:

Groomingbox International AB is a global e-commerce company specializing in subscription based e-tail and e-commerce for Men.