Sofie Lidholm, Västerås Convention Bureau, has been unanimously elected as the new chairman of the Swedish Network of Convention Bureaus, during the Annual General Meeting this week in Eskilstuna, Sweden.
The summit of the non-profit association brought together members from 22 Convention Bureaus to discuss strategies to raise Sweden´s attractiveness as an international meeting and MICE destination.
-The Swedish Network of Convention Bureaus is one of the main players in the Swedish Meeting Industry. Together we work to pursue important issues to increase Sweden´s attractiveness as a country for meeting. We have an exciting future in society, as we want to look ahead to a more international mindset and approach. It will be a interesting and a fun trip to lead, Sofie Lidholm said.
Founded in 2009, the Swedish Network of Convention Bureaus (SNCVB) brings together twentytwo Convention Bureaus throughout the country, from north to south. The Network´s two main focus areas are business value and knowledge in order to jointly develop the meeting industry of Sweden. Within the SNCVB, joint projects are run and meeting professionals can exchange knowledge and experience.