Trig Social Media AB / Trig Media Group AB

Trig Social Media shares start trading at 3.00 Euro on the General Standard

Pressmeddelande   •   Sep 19, 2014 11:06 CEST

Stockholm, 18 September 2014: Trig Social Media AB (publ), symbol: TRIG, a Swedish company which develops, manages and operates an international social media platform under the brand trig.com is now listed on the General Standard of Frankfurt Stock Exchange. The first trading price of the 363,749,998 Trig Social Media AB shares, which has a total equity as of August 8 of 5.5 million Euro, was at 3.00 EUR.

We are very delighted to have our company listed on the General Standard of the Frankfurt Stock Exchange. For a young company with an innovative and globally disruptive business model it is – besides the expansion of the operational business - important to build up a stock market presence in order to increase the possibilities for further growth. At this point in time, we really want to convince the market with our corporate strategy. We feel very comfortable with the Listing in Frankfurt, which was our aim as a part of our plan to be a global player in the social media space”, explains Anthony Norman, Managing Director.

Trig Social Media AB (publ) is a global social media platform provider designed as a social communication platform for all social needs with a range of user engagement products available on trig.com.
The main revenue stream is derived from Trig Money™, a browser application that offers its users cashback on all the services and products that the users buy online with many of the thousands of global retailers that have an agreement with Trig Money™, all of this without changing the users shopping behavior. To date already more than 1,000 branded retailers are connected to Trig Money™ in 16 different countries, and new stores are added on a daily basis.

Besides launching Trig Money™ the company also has a strategy to market the application to organizations with large customer bases along with an extensive Ambassador program with high profiled names in sport and entertainment. The social community engaged in trig.com today comprises more than 3 million members.

The Company has a potential portfolio of 26.25 million users, of which 23 million will be from contracted corporate sponsors to download the company’s income generating application: Trig Money™. The contracted Ambassadors have an aggregate number of followers on various media platforms of more than 45 million.

Trig Social Media AB´s (publ) financial model is significantly different from all other companies operating in the social media space, as the company does not rely on traditional click/view advertising etc. for its revenue. In addition it is attractive to users as trig does not sell user data nor does it store or keep client data if they delete same, as a key principal of trig user data, including images are always the property of the user.

TRIG is designed to operate with the lives of its users by providing a rich source of content and functionality.

Trig Social Media AB (Publ), 
Box 1268,
131 28 Nacka Strand,
SWEDEN 
Office: 46 (0) 40 606 02 84 
Fax: 46 (0) 40-692 9252  
Corporate website: Trig.com 

Investor Relations Contact
GFEI Aktiengesellschaft
Phone: +49 (0) 69 - 743 037 00
Fax: +49 (0) 69 - 743 037 22
lkuhnke@gfei.de - mlaue@gfei.deAm
Hauptbahnhof 6 - 60329
FrankfurtGermany

Trig Social Media AB (publ) is a holding company for a portfolio of social media and related user engagement applications. 
The Company has a potential portfolio of 26.25 million users, of which 23 million will be from contracted corporate sponsors to download the company’s income generating application: Trig Money™.
The contracted Ambassadors have an aggregate number of followers on various media platforms of more than 45 million.
Trig Social Media AB (publ) financial model is significantly different from all other companies operating in the social media space, as the company does not rely on traditional click/view advertising etc. 
Trig Social Media AB (publ) is currently focused on the 18 countries in which it operates today.

For more information, go to; http://corporate.trig.com/