Dogs with Sunglasses - Diesel Summer 2012 Collection2012-07-03 11:25
Diesel Eyewear, pure pedigree.
A film set which is reminiscent of 1950s Hollywood, soft lighting and the Major Tom soundtrack and somewhat unexpected actors. These are the elements that make up this unusual set.
In the new Diesel Eyewear video, featuring the spring/summer 2012 eyewear collection manufactured and distributed globally by Marcolin, the leading roles are four-legged models: a poodle, an Afghan hound, a cross-breed and a dobermann who lightheartedly mimic the cult cinema world and some of its stereotypes: the star, the hippy, the man on the road and the macho-type.
The stereotypes, represented by the mysterious Stealing Bullet, the rakish Love Bug, the fashion victim Flirtini and the sporty Bad Max are the support actors in the movie and are iconic models of the same collection.
As usual, a highly irreverent communication which is part of the Diesel way: courageous, rock, iconic, pure and simple DNA. All the ingredients for a life aspiring towards success!