Never lose your friends in the feed again

A long, long time ago, around 2006, a social platform was invented. The main purpose the platform had was to let the users be social with their friends, share photos and chat. Today, the feed that used to be filled with status updates and cute baby photos, is crowded with commercial ads, cat videos and promoted posts. And all the information is exploited and sold to third parties. Where did all your friends go, you wonder? They are still there for sure, but you just can’t see them.

Social platforms have millions of people and companies trying to make themselves heard, squeezing as much content as possible into your feed. All they care about is to reach you, to influence you, to sell something to you. Everyone wants to reach everyone else, but it has ended up with no one reaching any one. So if you have an announcement to make - let’s say you’re expecting a baby, you’re getting married or you just want to say hi - there’s a fair chance that your friends won’t even see it. The platform providers know that companies are willing to pay a lot of money to reach, the more they know about you – the higher price they charge. So, in order to make more money, the social platforms sell all the information they gather about you and let companies pay for targeted and boosted posts and fill your feed with sponsored material. In the spirit of increased revenues and larger profits, both the services providers and third party companies will find ways you never even imagined to crawl into your social space. The social platforms you use have become the open door, letting them in.

But what if there was a platform for just you and your friends? A place online where you can do everything you did before but without commercial ads and promoted posts, where you can find each other again and talk, share cute baby photos or tell each other you’re getting married.

An account on Idka will give you a feature rich and flexible social platform, but you will stay private, always! Everything you share is between you and your friends, nothing or no one will come in between. Idka gives you a chance to go back to the good old days, when social media was about being social, not being swamped with advertising and marketing buzz. Available on web and mobile (iOS & Android).

“For the first time in many years, I felt I could talk to my friends again. I don’t have to scroll my feed for ten minutes to find something interesting, I can just log on and start being social, like it should be. And since the information really stays private, I don’t have to be concerned about what I say or share. It gives me a feeling of real freedom on the net!”

                                                                                                             Social media junkie